
201 - 500 employees
Founded 1998
📣 Marketing
📱 Media
Marketing • Media
Rain is a growth-focused, full-service marketing and media agency. It combines brand strategy, creative, media buying, and analytics to drive measurable customer acquisition and scale businesses. Rain specializes in video-first and converged TV media—across linear TV, CTV, addressable, programmatic, and YouTube—while using AI-enabled proprietary tools and a tech/data partner ecosystem to optimize performance in real time. The agency also runs specialty practice areas (e. g. , HypeHer for women’s sports) and serves a range of sectors with integrated creative, DRTV, and OTT capabilities.
🔥 3 minutes ago
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201 - 500 employees
Founded 1998
📣 Marketing
📱 Media
Marketing • Media
Rain is a growth-focused, full-service marketing and media agency. It combines brand strategy, creative, media buying, and analytics to drive measurable customer acquisition and scale businesses. Rain specializes in video-first and converged TV media—across linear TV, CTV, addressable, programmatic, and YouTube—while using AI-enabled proprietary tools and a tech/data partner ecosystem to optimize performance in real time. The agency also runs specialty practice areas (e. g. , HypeHer for women’s sports) and serves a range of sectors with integrated creative, DRTV, and OTT capabilities.
• Lead strategic direction across converged TV and digital video initiatives • Champion CTV and digital video innovation across planning, buying, activation, optimization, reporting, and marketplace development • Develop points of view on ad tech, publisher developments, video consumption trends, measurement, currency, and emerging CTV opportunities • Shape digital video vision and planning, including CTV’s role in broader media strategy and the consumer journey • Create scalable best practices, process improvements, educational materials, and automation opportunities • Provide leadership, coaching, and oversight to Digital Video team members • Build relationships with senior clients, internal stakeholders, media partners, and ad tech partners • Oversee performance and brand-building strategies across CTV and digital video • Translate marketplace, platform, and measurement developments into guidance for teams and clients • Partner with cross-channel planning teams to recommend video investment approaches • Oversee internal processes and QA workflows for accurate, efficient, timely campaign launches • Report on practice performance, goals, marketplace learnings, and future strategies to agency leadership • Manage and evolve digital video processes across the practice • Align programmatic video initiatives with marketing, media, measurement, and business objectives • Help grow Rain’s converged TV practice through new service opportunities, partner relationships, new business support, and internal education
• Bachelor’s degree in advertising, marketing, communications, or a related field, or equivalent professional experience • 8+ years of hands-on media experience, with a strong focus on digital video planning, CTV strategy, and campaign activation • Strong understanding of platform and publisher relationships, data targeting capabilities, buy types, inventory options, and the evolving CTV ecosystem • Experience working with DSPs, CTV publishers, measurement partners, currency solutions, trafficking workflows, reporting outputs, and performance insights • Ability to analyze performance data, identify meaningful storylines, and communicate recommendations clearly to clients and internal teams • Experience mentoring, developing, and managing team members • Curiosity and enthusiasm for ad tech, video innovation, new marketplace models, and changing audience consumption • Strong project management skills and attention to detail • Ability to balance strategic leadership with operational excellence • Appreciation of agency Core Values • Fluency in major DSPs and platforms, including The Trade Desk, DV360, Amazon, Yahoo, Viant, and other relevant CTV and digital video partners
• Quarterly profit-sharing program • 401(K) plan with employer match (and immediate eligibility) • 4-6 weeks PTO • 12 paid holidays • 12-18 weeks fully-paid Family and Medical Leave • Monthly Work-From-Home allowance • Medical, Dental, and Vision insurance • Flexible First environment with remote and virtual/in-person connection options • Investment in employees, technology, and tools
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