Marketing Specialist

🕒 April 21

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Reacher

1 - 10 employees

Founded 2024

🤖 Artificial Intelligence

☁️ SaaS

🛍️ eCommerce

🔥 Funding within the last year

💰 $500k Pre seed on 2025-10

Artificial Intelligence • SaaS • eCommerce

Reacher is an AI-powered SaaS platform that automates and scales creator and affiliate relationships for TikTok Shop sellers. It offers creator discovery, automated personalized outreach, campaign and community management, creative analysis, and creator relationship tracking to help brands grow sales and creator-generated content at scale. Reacher is an official TikTok Shop partner and Y Combinator-backed, serving brands across multiple global markets.

📋 Description

• Own and manage social media presence across platforms such as TikTok, LinkedIn, and X • Plan and execute structured content calendars aligned with growth goals • Develop short-form video strategies targeting e-commerce brands and agencies • Monitor engagement performance and continuously optimize content output • Build and execute a consistent multi-channel content strategy • Translate product features into compelling educational and conversion-focused content • Collaborate with internal stakeholders to develop thought leadership content • Produce: • - short-form videos • - carousels • - product explainers • - insight-driven posts • - creator economy commentary • Plan, launch, and optimize paid campaigns across platforms such as: • - TikTok • - Meta • - LinkedIn • - Google (optional but preferred) • Test creatives, audiences, and messaging variations • Improve acquisition efficiency and conversion performance • Track and report campaign performance metrics • Support the go-to-market strategy for new feature releases • Help position AI-driven creator discovery and outreach tools clearly in the market • Develop messaging frameworks for agencies and e-commerce brands • Contribute to landing page messaging and campaign narratives • Track and report on key marketing KPIs • Identify opportunities to scale acquisition and engagement • Run experiments across content, positioning, and paid channels • Support pipeline generation and brand awareness initiatives

🎯 Requirements

• 2–5+ years of experience in growth marketing, social media marketing, or product marketing • Strong experience managing social media for SaaS, creator economy, or e-commerce brands • Experience running paid acquisition campaigns • Ability to create high-performing short-form content • Comfortable working in a fast-paced startup environment • Strong execution capability (not strategy-only)

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