Senior GEO/SEO Content Strategist

Job not on LinkedIn

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $73k - $95k / year

⏰ Full Time

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Recruit WA

WebsiteLinkedInAll Job Openings

1 - 10 employees

🏗️ Construction

🏥 Healthcare

📦 Logistics

Construction • Healthcare • Logistics

Recruit WA is an annual recruitment and upskilling event held in conjunction with the Perth Tradie Expo at Ascot Racecourse. The event brings together businesses from a variety of sectors, including construction, engineering, infrastructure, mining, transport, education, and healthcare, to connect with 'job-ready' individuals seeking new challenges and employment opportunities. Companies have the opportunity to showcase their employment opportunities in a relaxed, village-style environment, while attendees can explore a broad range of job openings. Recruit WA is designed for skilled and semi-skilled candidates and attracts a large number of attendees looking for employment across multiple sectors.

📋 Description

• Own the GEO (Generative Engine Optimization) content strategy as the top priority, structuring content for AI Overviews and answer-engine visibility • Write and oversee production of LLM-optimized blog posts, white papers, long-form web content, web pages, landing pages, ad copy, video scripts, and press releases • Adapt core content into video scripts for video SEO and AI summarization/transcript extraction • Develop ad-hoc paid media copy adaptations for search, social, and display • Optimize text, video, and image content for traditional search and AI retrieval, including alt text, structured captions, and transcript optimization • Translate keyword research, search intent, audience questions, and AI search/retrieval behavior into authoritative content • Adapt content for English and Spanish audiences through transcreation and cultural nuance • Monitor and report GEO/AI-citation performance metrics, including share of AI answer citations, extractability scores, and AI Overview appearances • Stay current on LLM retrieval mechanics, AI Overview algorithm changes, and generative search behavior • Edit and quality-check content for accuracy, grammar, tone, brand consistency, and compliance in both languages • Maintain content briefs, style guidelines, messaging frameworks, and documentation supporting consistent quality and GEO standards • Use AI tools responsibly for ideation, drafting, and optimization • Ensure content follows brand standards, legal sensitivity, accessibility best practices, and compliance requirements

🎯 Requirements

• 5–6+ years in SEO/content strategy, brand messaging, or copywriting, with demonstrated recent hands-on experience in GEO/AI-search optimization specifically • Working knowledge of how LLMs retrieve, summarize, and cite web content (chunking, structured data, entity recognition) and of AI Overview mechanics • Demonstrated experience writing high-performing web copy, ad copy, landing pages, white papers, video scripts, and press releases • Skilled at transcreation and culturally relevant content for English- and Spanish-speaking audiences • Familiarity with schema.org markup and technical SEO fundamentals • Experience with SEO/GEO tooling (Ahrefs, Semrush, or similar) and AI-visibility tracking tools where available • Comfortable using AI tools for ideation, drafting, and optimization while maintaining originality and accuracy • Familiarity with CMS platforms (e.g., WordPress) and project management tools (ClickUp, Asana, Monday.com, or similar) • Native or near-native writing ability in both English and Spanish, with proven bilingual copywriting and editing experience • Bachelor's degree in Marketing, Communications, Journalism, English, Advertising, or related field preferred • Experience in legal services, healthcare, financial services, or other regulated/consumer-education industries is a plus • Ability to manage multiple content projects and deadlines with strong attention to detail

🏖️ Benefits

• 3 Weeks Paid Time Off • 12 Weeks of Guaranteed Paid Parental Leave • Comprehensive Insurance Coverage (Medical, Dental, Vision, etc.) • 401(k) Retirement Savings Plan • Wellness Initiatives/Employee Assistance Program • Rewards and Recognition Programs • Career Development Opportunities • 10% annual bonus