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Head of Marketing

đź•’ August 20

🇺🇸 United States – Remote

đź’µ $155k - $180k / year

⏰ Full Time

đź”´ Lead

🎯 Chief Marketing Officer (CMO)

đź‘» Ghost score 3%

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Logo of Revive Media

Revive Media

11 - 50 employees

Founded 2014

đź’Ľ Consulting

📦 Logistics

Consulting • Logistics • Advertising

Revive Media is a digital marketing agency specializing in Amazon marketing and advertising solutions. The company offers a range of services including data insights, brand measurement, custom reporting, and business consultation. They focus on maximizing advertising effectiveness through streaming TV, online video, audio, display, and sponsored ads, with a strong emphasis on leveraging the Amazon Marketing Cloud. Revive Media values transparency and partnership, striving to provide a superior agency experience by prioritizing people, simplicity, and effective communication. Their proprietary technology enhances pacing optimization and automates tasks, allowing their experts to focus on high-impact work for better campaign performance.

đź“‹ Description

• Own brand strategy and positioning across the full Convoy portfolio • Own competitive differentiation and ongoing market research • Maintain brand and messaging standards for the existing platform-referred business • Build and run a full-funnel demand generation engine for net-new SMB pipeline • Build inbound, paid media, SEO/SEM, and email/lifecycle marketing channels • Manage the existing Clay outbound contractor and evaluate future contractor or in-house hiring needs • Build and run win-back campaigns for churned accounts with sales • Land press coverage and bylined articles and create PR moments around launches and milestones • Source and manage freelance PR support • Research and deliver an annual event calendar • Own selected events end-to-end, including vendors, contracts, budgets, logistics, and onsite execution • Reset website tone, positioning, and structure; direct outside development resources • Set creative direction for the contracted designer • Own standards for collateral, one-sheets, and sales presentations • Set strategy and voice for LinkedIn and other channels • Direct AI-assisted content production • Own and build the marketing budget and business cases for additional spend • Forecast marketing-driven pipeline contribution and report performance • Build reporting infrastructure with RevOps/HubSpot linking activity to pipeline, revenue, and churn win-back • Present performance updates to the CRO • Partner with RevOps/HubSpot on lead scoring, routing rules, and database hygiene • Partner with sales on win-back campaigns, target account selection, and field messaging • Partner with customer success and account management on churn drivers and win-back positioning • Direct the contracted designer and build the case for future marketing headcount

🎯 Requirements

• 7+ years of experience in B2B marketing with direct ownership of demand generation and pipeline, not just brand or content • Fluency in adtech, programmatic, or CTV, ideally from an agency, DSP, or media company background • Experience shaping go-to-market for feature launches, product repositioning, or vertical expansion • Experience owning a marketing budget with P&L accountability and running multi-channel demand generation, spanning paid, organic, email, and outbound • A track record of building PR or communications programs and forecasting and reporting marketing performance to leadership • Comfortable negotiating vendor contracts and managing external teams, including event staff, web developers, and designers • Experience hiring and managing a lean team

🏖️ Benefits

• Comprehensive healthcare including medical, vision & dental benefits covered at 100% for employees and 50% for dependents • Fully remote work • Remote working stipend • Flexible PTO - take what you need, when you need • Coffee or Tea Subscription • Monthly 3 day weekend • Annual variable paid out quarterly based on performance • Equity in the business for all new hires

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đź’° Private Equity Round on 2023-11

⏰ Full Time

đź”´ Lead

🎯 Chief Marketing Officer (CMO)