Senior Digital Experience Specialist

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RKD Group

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1970

🤝 Non-profit

📣 Marketing

💰 Private Equity Round on 2019-01

Non-profit • Marketing • Data Management

RKD Group is a growth accelerator that specializes in integrated marketing services tailored for nonprofits. They provide various solutions including strategic planning, audience development, and creative services to enhance donor engagement and fundraising efforts. By utilizing advanced analytics and data management, RKD Group helps organizations create personalized experiences and optimize their marketing strategies to maximize donor relationships and drive philanthropic growth.

📋 Description

• Serve as the senior relationship lead for assigned accounts, owning overall client satisfaction and retention • Identify strategic opportunities, risks, and growth areas within client portfolios • Lead high-stakes client meetings, presentations, and strategic reviews • Manage escalations and navigate complex client situations • Lead comprehensive digital strategy plans, including channel mix recommendations, audience strategies, and program roadmaps • Develop and manage multi-channel budgets and revenue projections • Integrate email, CRO, digital media, and texting into unified programs • Drive cross-functional collaboration with Pod Managers and internal RKD teams • Align internal teams around client priorities, scope, timelines, and goals • Identify and resolve bottlenecks in the fulfillment process • Mentor and guide Coordinators and support their day-to-day work • Provide feedback on work quality and elevate team capabilities • Oversee performance analysis across digital programs and translate results into client recommendations • Champion a test-and-learn culture and apply insights to future strategy • Monitor portfolio-level performance trends and alert leadership to risks or opportunities

🎯 Requirements

• Bachelor's degree in marketing, communications, or related field • 5–7 years of experience in digital marketing or agency account management • Proven track record managing complex client relationships and multi-channel digital programs • Strong budget management skills • Strong strategic planning skills • Strong presentation skills • Experience mentoring or leading junior team members • Advanced degree is a plus • No sponsorships available for this position

🏖️ Benefits

• Full range of benefits • Highly competitive compensation commensurate with experience • Remote work