Marketing Manager

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

👻 Ghost score 10%

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Rob Levine Law

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

🏥 Healthcare

⚖️ Legal

Consulting • Healthcare • Legal

Rob Levine Law is a law firm dedicated to assisting clients with personal injury, Social Security disability, and veterans disability claims. Led by attorney Rob Levine, who has over 25 years of experience, the firm focuses on advocating for the rights of the injured and disabled across Rhode Island, Massachusetts, Connecticut, and New Hampshire. Known as the 'Heavy Hitter®', the firm has helped thousands of clients navigate the complexities of legal claims and secure the compensation they deserve, all while promising no fees unless they win.

📋 Description

• Assist in developing and executing the firm’s multi-location marketing strategy across digital and social channels • Manage marketing calendars, timelines, workflows, and campaign priorities • Oversee content creation for blogs, landing pages, videos, ads, email campaigns, and social media • Support brand consistency across all markets, platforms, and practice areas • Lead cross-department communication to align marketing initiatives with intake, operations, and business needs • Manage SEO strategy, including on-page optimization, technical updates, keyword planning, and performance reporting • Lead PPC and paid media campaigns across Google, Meta, and other relevant platforms • Oversee digital ad planning, creative reviews, A/B testing, and performance optimization • Collaborate with agencies or internal teams to ensure KPIs are met • Track and report on ROI, cost per lead, conversion rates, and channel performance • Manage marketing projects from concept to execution • Oversee vendor, contractor, and agency relationships • Supervise junior marketing staff, providing mentorship, feedback, and performance support • Ensure deadlines are met and projects are delivered to a high standard • Implement workflow, approval, and documentation processes • Maintain website updates, landing pages, and digital assets in coordination with the Director of Marketing • Review and approve creative assets, messaging, and brand materials • Monitor SEO performance and recommend content improvements • Collaborate with internal writers and attorneys to ensure accuracy and compliance • Produce weekly and monthly performance data • Analyze trends in intake data, ad spend, traffic, rankings, and engagement • Recommend improvements for efficiency, lead quality, and user experience

🎯 Requirements

• 8+ years of marketing experience, preferably in a law firm or professional services environment • Experience marketing for multi-location or multi-state businesses • Proficient in SEO, PPC, Google Ads, Meta Ads, Google Analytics, Google Tag Manager, and SEM tools • Strong understanding of digital marketing KPIs, attribution, and reporting • Proven experience managing projects, supervising team members, and leading vendors or agencies • Excellent copywriting, communication, and organizational skills • Ability to thrive in a high-volume, fast-paced environment • Strong project management background with experience using platforms like Monday.com or similar • Bachelor’s degree in Marketing, Communications, Business, or related field preferred

🏖️ Benefits

• Competitive salary and performance-based incentives • Health, dental, and vision benefits • 401(k) plan with employer match • Opportunities for professional development and growth • Collaborative and mission-driven environment where innovation is encouraged

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