Performance Copywriter

Job not on LinkedIn

🕒 May 19

🚗 Michigan – Remote

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💵 $66.5k - $140k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📝 Copywriter

🦅 H1B Visa Sponsor

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👻 Ghost score 45%

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Logo of Rocket Mortgage

Rocket Mortgage

10,000+ employees

Founded 1985

💸 Finance

💳 Fintech

🏠 Real Estate

Finance • Fintech • Real Estate

Rocket Mortgage is a leading online mortgage lender that simplifies the home buying and refinancing process for consumers. It offers a variety of mortgage options, including fixed-rate, adjustable-rate, FHA, and VA loans, with tools and calculators to help clients understand their financial needs. With a focus on providing a smooth user experience and various promotional offers, Rocket Mortgage is dedicated to making homeownership more accessible and affordable.

📋 Description

• Write concise, direct-response copy for landing pages, email, social ads, paid search, and direct mail • Develop lifecycle and nurture email campaigns that build trust, drive engagement, and strengthen lifetime value • Optimize web copy for SEO/SEM discoverability and citability while maintaining brand integrity and conversion focus • Maintain brand consistency and copy freshness across owned channels • Apply test learnings and performance insights to inform copywriting strategy and identify optimization opportunities • Collaborate with marketing, product, creative, and engineering teams on brand alignment, copy implementation, and strategic execution • Support brand initiatives including press release drafting, media relations, and earned media efforts

🎯 Requirements

• 3–5 years of experience writing and editing copy for a variety of channels • Portfolio required • Bachelor's degree in journalism, English, communications, or a related field • Comfortable working in Figma • Experience with project management tools such as Wrike, Monday, or Confluence • Proven ability to manage competing priorities and deliver projects on time • Comfortable receiving feedback and stakeholder and legal notes • Curiosity about clients, their needs, and effective messaging • Excellent proofreading and self-editing skills for spelling, punctuation, and grammar • Creative problem-solving ability • Preferred: experience writing for consumer brands in highly regulated industries • Preferred: experience correctly applying asterisks and disclaimers • Preferred: experience drafting press releases or supporting affiliate relations and earned media

🏖️ Benefits

• Annual bonus eligibility • Incentives • Medical benefits • Dental benefits • Vision benefits • 401K retirement plan • Paid time off • Health and well-being support for team members and their families • Inclusive culture • Opportunities for career growth and professional development • Reasonable accommodations for qualified individuals with disabilities

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