Creative Strategist

Job not on LinkedIn

🕒 July 31

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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RZ HR Studio

WebsiteLinkedInAll Job Openings

2 - 10 employees

Founded 2024

🎯 Recruiter

👥 HR Tech

Recruitment • HR Tech

RZ HR Studio is a talent network and hiring platform focused on connecting candidates with remote-first startups and growing companies. The site markets curated, ongoing opportunities where a single profile can be matched to multiple roles across client companies; if selected, hires contract directly with the client (not an agency) and candidates are not charged fees. The platform emphasizes remote-first careers, curated matching, increased visibility to hiring companies, and lists fully remote roles across functions like e-commerce, design, operations, and marketing.

📋 Description

• Develop new marketing angles, hooks, concepts, messaging frameworks, and customer avatars • Translate customer research into compelling direct-response creative strategies • Identify opportunities to expand the brand's total addressable market through new messaging • Consistently generate fresh concepts capable of scaling profitably • Conduct deep customer research using product reviews, Reddit, forums, competitor ads, social media comments, and other first-party feedback • Identify customer pain points, desires, objections, buying motivations, and emotional triggers • Continuously monitor competitors, market trends, and emerging creative opportunities • Build a growing library of customer insights to fuel future campaigns • Write high-converting scripts for Meta and other paid social platforms • Develop advertorial concepts, UGC scripts, VSLs, and other direct-response creative assets • Ensure every script is built around clear customer psychology and persuasive storytelling • Produce approximately 15 net-new creative concepts each week without sacrificing quality • Prepare clear creative briefs for editors, designers, and content creators • Collaborate closely with production teams to ensure creative vision is executed effectively • Review finished assets and recommend improvements prior to launch • Maintain consistency across messaging while continuously testing new approaches • Analyze performance metrics including Hook Rate, Hold Rate, CTR, CPA, ROAS, Thumb Stop Ratio, and other creative KPIs • Determine which concepts should be scaled, iterated, or discontinued based on data • Extract actionable learnings from every creative test • Build structured feedback loops to improve future creative output • Continuously develop and launch new creative experiments • Iterate on winning concepts to maximize longevity and profitability • Balance creative volume with consistent quality and performance • Recommend new testing opportunities based on customer behavior and campaign results.

🎯 Requirements

• Experience as a Direct Response Copywriter, Creative Strategist, or Performance Creative working for a DTC/eCommerce brand or creative agency • Personally created ad concepts or scripts that generated over $100,000 in profitable ad spend • Strong understanding of consumer psychology, awareness levels, customer avatars, and direct response marketing principles • Proven ability to explain why creatives succeed or fail using performance data—not opinions • Experience analyzing creative metrics including Hook Rate, Hold Rate, CPA, ROAS, CTR, and other advertising KPIs • Exceptional customer research skills using reviews, Reddit, forums, social media, and other consumer feedback sources • Highly coachable with a growth mindset and willingness to iterate quickly based on feedback • Ability to consistently generate high volumes of original creative concepts without sacrificing quality • Passion for studying winning advertisements, maintaining swipe files, and continuously improving creative performance.

🏖️ Benefits

• Fully Remote

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