Creative Strategist, UGC

Job not on LinkedIn

🕒 July 28

🌐 United States, Canada – Remote

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🏄 California – Remote

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⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 25%

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Valid

11 - 50 employees

📣 Marketing

☁️ SaaS

💰 $5.5M Seed Round - Valid on 2025-02

Marketing • SaaS

Valid is an AI-native ad agency that provides end-to-end growth services for consumer companies. They combine performance creative, AI-generated influencers, and media buying into a unified system that leverages humans + machines. Their offerings include fully AI-generated ad creative (20+ creatives per month, rapid concept-to-account timelines), AI-built influencers producing organic posts with whitelisting and partnership rights, and custom media buying across Meta, TikTok, Google, Snap, AppLovin and more with dedicated account teams and dashboard integrations to mobile and DTC attribution. Valid emphasizes data-driven optimization and measurable improvements in ROAS for clients, targeting mobile app and direct-to-consumer advertisers from their San Francisco base.

📋 Description

• Own the UGC creative vision across clients and campaigns • Develop content briefs, scripts, and hook variations tailored to platform trends • Partner with media buyers to design UGC concepts grounded in performance data • Work with creators to produce relatable, authentic content at scale • Build a library of reusable UGC templates and assets • Collaborate with engineering to streamline UGC workflows into scalable systems • Contribute to the product roadmap by integrating creative best practices with AI capabilities and performance insights • Run structured creative tests to continually evolve formats and improve results

🎯 Requirements

• 3+ years in content creation, creative direction, or short-form content (agency, brand, or performance-focused environment) • Proven track record producing ads for TikTok, Meta, or Instagram • Strong storytelling and copywriting skills with the ability to hook audiences in seconds • Skilled in scripting, producing, and editing short-form UGC ads • Experience with structured creative testing and iteration (preferred) • Familiarity with AI creative tools for editing and scripting (preferred) • Mobile app advertising experience (preferred) • Comfortable presenting creative strategies to clients (preferred) • Experience growing and mentoring creators or creative teams (preferred)

🏖️ Benefits

• Competitive salary + benefits (401k, healthcare, FSA, lunch for in-office days) • Annual company offsite in a new location each year • Remote-friendly (USA/Canada) with preference for SF-based candidates

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