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Director, Sales Enablement

🔥 10 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

📊 Sales Operations

👻 Ghost score 22%

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Logo of Sanity.io

Sanity.io

51 - 200 employees

Founded 2017

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Sanity. io is a content platform that provides a customizable and composable content management system (CMS). Offering features like real-time collaboration, open-source editing interfaces, and seamless API integrations with popular technologies like React, Vue, and Next. js, Sanity empowers teams to create and manage content across multiple channels and platforms. Its Content Lake provides no-ops content storage and distribution, ensuring content is synced and available as data, facilitating e-commerce, marketing, and media applications. Renowned for its flexibility and support for developers and content creators, Sanity serves as a critical content infrastructure for enterprise-level businesses, enabling them to innovate and scale efficiently. With its focus on treating content as data, Sanity aims to maximize content velocity and drive business forward in the Composable Era.

📋 Description

• Own the sales enablement function end to end, including onboarding, ramp, ongoing skills development, sales methodology, and measurement • Build an AI-first enablement strategy using Sanity AI capabilities • Create real-time, context-aware agents delivering buyer content, objection-handling scripts, and competitive insights within seller workflows • Diagnose Sales organization capability gaps and prioritize enablement needs • Use performance data and Sales leadership partnership to create quarterly enablement roadmaps • Own new-hire onboarding and ramp from day one through first pipeline and closed deal • Design milestone-based ramp plans with certification criteria and seller-readiness measures • Build automated and scalable enablement programs • Own reinforcement, certification, refreshes, product launches, pricing changes, and process rollouts • Maintain playbooks, battlecards, and talk tracks for technical buyers • Partner with Product Marketing and Product to align enablement with messaging and product direction • Own MEDDPICC and qualification-framework adoption, stage definitions, deal inspection, and win/loss processes • Build coaching guides, call-review frameworks, and manager toolkits • Define enablement metrics including ramp time, win rate, quota attainment, and pipeline generated • Build reporting with RevOps and measure seller performance outcomes • Lead and develop a small team covering instructional design, outbound enablement, and technical enablement

🎯 Requirements

• Based in North America or Europe • 8+ years in sales or revenue enablement at a B2B SaaS company • 3+ years leading an enablement team • Direct experience building AI workflows and Agents to automate and eliminate manual work, with demonstrated efficiency results • Direct experience with Gong and using AI workflows based on Gong data • Experience building an enablement function, not only running programs inside one • Strong facilitation skills for bootcamps, skills workshops, and deal reviews • Fluency in a qualification framework such as MEDDPICC and Command of the Message • Ability to use performance data and tie programs to measurable outcomes • Hands-on experience with LMS, content management, conversation intelligence such as Gong, and Salesforce • Experience partnering with Sales leadership and challenging requests when data indicates a different diagnosis • Track record of improving ramp time, win rate, and quota attainment • Bonus: experience enabling teams selling to developer or technical buyers • Bonus: prior quota-carrying experience

🏖️ Benefits

• Comprehensive health plans and perks • Healthy work-life balance accommodating individual and family needs • Competitive stock options program • Location-based salary • Positive, flexible, and trust-based work environment • Professional and personal growth opportunities • Highly-skilled, inspiring, and supportive team • Global, multi-culturally diverse colleagues and customers

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