Senior Marketing Operations

🔥 2 minutes ago

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Logo of ScaleOps

ScaleOps

51 - 200 employees

Founded 2022

🤝 B2B

📣 Marketing

B2B • Marketing

ScaleOps is a company whose public website (scaleops. com) uses cookie consent and tracking technology; the provided text is a cookie/consent disclosure showing integrations with marketing and analytics providers (HubSpot, Google Analytics, Hotjar, Cloudflare, LinkedIn, Apollo, G2, etc. ). The available snippet contains only privacy/cookie details and does not describe ScaleOps’s products, services, or target customers. Based on the site’s heavy use of marketing, lead-capture and analytics tooling, the business appears to operate commercially with a focus on marketing and likely selling to other businesses, but specific offerings are not described in the provided content.

📋 Description

• Own and optimize HubSpot end-to-end, with working knowledge of Salesforce for field mapping and lead flow alignment • Design, implement, and continuously improve email marketing and nurture campaign strategies • Maintain operational workflows, scoring models, and segmentation strategies • Build and own marketing analytics frameworks, dashboards, attribution models, and funnel reporting • Analyze campaign and channel performance and translate findings into actionable recommendations • Partner with GTM Operations to ensure data integrity and unified marketing and sales reporting • Identify, pilot, and scale AI-powered marketing tools and workflows • Assist with event operations, including flows, routing, landing pages, and reporting • Collaborate with content, demand generation, and SDR teams to support pipeline growth • Serve as the marketing team's operational and data resource

🎯 Requirements

• 5+ years of experience in marketing operations or a related field • Proven expertise in HubSpot and Salesforce, including integrations and campaign performance tracking • Strong background in email marketing, lead nurturing, and marketing automation • Hands-on experience with analytics and reporting, including dashboards and funnel performance measurement • Data-driven approach to testing, optimization, and process improvement • Understanding of full-funnel infrastructure from top-of-funnel traffic through SQLs, closed-won customers, and renewals • Experience working in a startup environment is required • Curiosity about AI tools and applying them to improve marketing efficiency and outcomes (nice to have) • Familiarity with DevOps, cloud infrastructure, or Kubernetes (nice to have)

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