Product Marketing Manager

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Logo of Schoox, Inc.

Schoox, Inc.

201 - 500 employees

☁️ SaaS

📚 Education

🏢 Enterprise

💰 Private Equity Round on 2021-06

SaaS • Education • Enterprise

Schoox, Inc. is an all-in-one Learning and Development (L&D) platform that caters to various industries by providing impactful learning solutions and tracking results. The Schoox learning platform empowers learners with its people-first Learning Management System (LMS), which facilitates intuitive user experiences and amplifies learning development. It supports employee onboarding, talent development, frontline worker training, compliance training, and more. Schoox offers customizable learning experiences, reflecting businesses’ organizational structures and integrating with tools like HRIS and CRM. The platform is secure, mobile-accessible, and trusted by over 3,000 companies worldwide. Schoox focuses on creating meaningful learning experiences that drive organizational growth and employee engagement.

📋 Description

• Conduct thorough market research to stay informed about industry trends, competitive landscape, and customer needs. Utilize insights to inform product strategy and positioning. • Develop compelling product positioning and messaging that differentiates our solutions in the market. Ensure consistency across all marketing channels and materials. • Plan and execute go-to-market strategies for product launches and updates. Collaborate with cross-functional teams to ensure alignment and successful implementation. • Create and manage engaging content, including product collateral, case studies, webinars, blogs, and sales enablement materials, to support product awareness and lead generation. • Partner with the sales team to provide tools and training that enhance their ability to sell our products effectively. Develop sales presentations, product demos, and FAQs. • Foster strong relationships with customers to gather feedback, understand their needs, and build advocacy. Use insights to improve product offerings and customer satisfaction. • Analyze and report on the performance of marketing campaigns, using data to optimize strategies and achieve business objectives.

🎯 Requirements

• 3-5 years of experience in product marketing, preferably within the SaaS or tech industry. • Proven track record of successfully launching and managing product marketing campaigns. • Strong analytical skills and ability to translate complex data into actionable insights. • Exceptional communication skills, both written and verbal. • Experience with marketing automation tools and CRM systems. • Ability to work independently and thrive in a remote work environment. • Creative thinker with a passion for innovation and continuous improvement. • Bachelor’s degree in Marketing, Business Administration, or related field preferred.

🏖️ Benefits

• A description of our employee benefits may be found HERE

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