Growth Marketing Manager

🕒 May 6

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Sembi

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2023

☁️ SaaS

🔐 Security

🤝 B2B

SaaS • Security • B2B

Sembi is a B2B SaaS provider delivering a unified portfolio of software quality and security tools. It offers test management, automation, reporting, and AI-driven test optimization (TestRail, Xray, Testmo, Ranorex, Xporter, DesignWise) alongside application security and code-analysis solutions (PreEmptive, Kiuwan). Sembi focuses on ease of use, scalability, and enterprise-grade support to help development and QA teams improve quality, strengthen security, and accelerate product delivery.

📋 Description

• Own pipeline generation and conversion performance for assigned brand(s) and/or product lines • Define and lead the growth strategy, campaign roadmap, and experimentation framework to drive measurable revenue impact • Work cross-functionally with various teams to execute demand generation campaigns, measure results, and drive meaningful business outcomes • Define and champion growth marketing strategies and the go-to-market vision for your brand(s) • Drive demand and pipeline generation from paid, organic, and owned channels, increasing lead volume, quality, and conversions • Use analytics tools to monitor campaign performance, using A/B tests and growth experiments to refine tactics and uncover new opportunities • Establish and promote the brand as an industry thought leader, building recognition and resonance through consistent, high-quality messaging • Manage the marketing budget efficiently, providing regular performance reports to track key growth metrics

🎯 Requirements

• 5+ years in B2B marketing with a strong focus on demand generation, digital channels, and content strategy & execution • Bachelor’s degree in Marketing, Business, Communications, or a related field; Master’s degree is a plus • Familiarity with AI marketing tools & workflows, CRM systems like Salesforce or HubSpot, Google Analytics, paid media tools (Google, Microsoft), paid social tools (LinkedIn), SEO tools (e.g., Ahrefs, SEMrush), and marketing automation platforms • Experience with ABM platforms (e.g., 6sense) and ABM processes, best practices, and campaign management is a significant advantage • Skilled in interpreting data, tracking KPIs, and making data-driven decisions to enhance campaign performance • Excellent communicator and collaborator with experience managing cross-functional marketing initiatives • Enthusiastic about A/B testing and running growth experiments to continually optimize and scale marketing initiatives

🏖️ Benefits

• Health insurance • Remote work options