Marketing Operations – AI Strategist

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🏈 Alabama, Arizona, +25 more states – Remote

🏈 Alabama – Remote 🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🦌 Connecticut – Remote 🐊 Florida – Remote 🌽 Illinois – Remote 🐎 Kentucky – Remote ⚜️ Louisiana – Remote 🗻 New Hampshire – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🌲 Oregon – Remote 🦀 Maryland – Remote 🚗 Michigan – Remote ❄️ Minnesota – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote ⛷️ Utah – Remote 🍁 Vermont – Remote ⚔️ Virginia – Remote ☕ Washington – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

⚙️ Marketing Operations

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ServiceTrade

WebsiteLinkedInAll Job Openings

51 - 200 employees

ServiceTrade is the software platform that helps commercial HVAC, mechanical, and fire contractors grow their profits. During a persistent skilled labor shortage, contractors use ServiceTrade to control the costly chaos of on-demand work and effectively deliver contract commitments. ServiceTrade streamlines service and project operations to reduce administrative costs, optimizes field performance to increase revenue per technician, and boosts sales and client retention to grow margins. Over 1,300 commercial contractors trust ServiceTrade’s 11+ years of experience to help them manage over 13 million assets and invoice over $7.5 billion in revenue annually.

📋 Description

• Define and execute the vision for how AI reshapes marketing execution at ServiceTrade • Design, deploy, and continuously improve AI-powered workflows, agents, and decision systems • Establish standards for prompt engineering, evaluation, and continuous learning • Lead rapid experimentation across AI tools and approaches, translating learnings into scaled workflows • Ensure AI initiatives are tied to business outcomes (pipeline, revenue, efficiency) — not just activity • Architect scalable, AI-enabled marketing systems across HubSpot, Salesforce, and adjacent tools • Redesign campaign execution into repeatable, modular systems that can be automated and optimized • Partner with GTM Engineering to evolve system architecture, integrations, and data flows • Identify and eliminate manual, fragmented processes — replacing them with intelligent automation • Build next-generation attribution models that connect activity to pipeline to revenue • Design AI-driven monitoring and reporting systems that continuously surface what's working, what's not, and where to optimize • Leverage AI to uncover insights and opportunities beyond standard reporting • Translate complex data into clear, strategic recommendations for leadership • Own lifecycle strategy and implementation in partnership with GTM Engineering • Evolve how we detect, score, prioritize, nurture, and hand off ICP accounts to drive higher-quality pipeline • Build intelligent scoring, routing, and segmentation models using behavioral and firmographic data • Continuously optimize funnel conversion through structured experimentation and AI-driven insights • Build a repeatable, scalable campaign operating system — planning, execution, QA, measurement • Standardize frameworks, templates, and processes across the team • Ensure every campaign is measurable, optimized, and continuously improving • Drive adoption of new systems, workflows, and ways of working across marketing • Partner cross-functionally to align on processes, data, and performance expectations • Mentor team members and elevate overall marketing operations maturity

🎯 Requirements

• 10+ years in Marketing Operations, Growth Operations, or Marketing Analytics (B2B SaaS strongly preferred) • Proven track record of building and scaling marketing operations functions — not just maintaining them • Experience leading major operational or systems transformations • Hands-on experience applying AI to marketing workflows — beyond experimentation, into production • Working knowledge of prompt engineering, AI agents, and workflow automation • Demonstrated ability to connect AI initiatives to measurable business outcomes • Expert-level HubSpot experience and strong Salesforce fluency • Strong understanding of marketing data architecture, integrations, and tracking • Comfortable working with APIs, data flows, and debugging complex systems • Familiarity with development and architecture best practices • Comfortable building agentic solutions with Claude, ChatGPT, or Gemini • Expertise in attribution, funnel analytics, and performance measurement • Ability to move from data to insight to action • Strong business acumen with a focus on pipeline and revenue impact • Ability to influence senior stakeholders and drive alignment across teams • Clear, structured communicator who can simplify complex concepts • Comfortable operating in ambiguity and leading through change

🏖️ Benefits

• Medical through Cigna, PPO and HDHP options, including a Health Savings Account with company contributions • Dental and Vision through Unum • Flexible Spending Account and Dependant Care Account • Company-paid Life insurance, STD and LTD • Voluntary benefits including Supplemental Life Insurance, Critical Illness, Accident and Pet Insurance • 401(k) with up to 3% employer match and NO vesting period • Flexible PTO policy • 10 company holidays • Parental Leave • Paid Time Off for Volunteering • Employee Reimbursement Program to use for well-being, technology and/or professional development