Creative Strategist, Social Video

Job not on LinkedIn

🔥 8 minutes ago

🇺🇸 United States – Remote

💵 $95k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Snowball

WebsiteLinkedInAll Job Openings

1 - 10 employees

📣 Marketing

💼 Consulting

📱 Media

Marketing • Consulting • Media

Snowball is a company that specializes in creating must-watch YouTube content to drive brand loyalty. With over 60 million subscribers and $300 million revenue driven, Snowball offers a comprehensive service from hiring and coaching to ideation and production. The company is built with accomplished creatives who have extensive experience in building successful YouTube series. Snowball has contributed to numerous high-profile content successes, achieving over 50 billion views and numerous Emmy nominations. The company is dedicated to transforming content capabilities with a methodology that enables YouTube creatives to independently lead within 12-18 months, thereby achieving significant business impacts, such as high click-through rates and subscriber growth.

📋 Description

• Analyze long-form YouTube content to identify opportunities for short-form cutdowns • Determine moments, narratives, hooks, and ideas with short-form potential • Curate, reframe, restructure, and optimize long-form content for short-form audiences • Create actionable creative briefs for editors • Direct structure, hooks, pacing, storytelling, framing, retention, and platform-specific optimization • Review editor cuts and provide creative feedback through revisions • Own cutdowns from concept through final approval • Manage cutdown workstreams across clients • Research short-form trends, formats, creators, competitors, brands, and audience behaviors • Source examples and references for client work • Develop original short-form content strategies, concepts, formats, series ideas, and creative territories • Translate brand and channel goals into social-first creative • Partner with senior strategists on content and audience strategy • Manage assignments and workflows in Asana • Coordinate editors and creators, track deliverables, timelines, revisions, and feedback • Proactively address risks, keep work moving, and ensure final deliverables are organized • Balance creative quality with volume and speed across the short-form slate

🎯 Requirements

• 3+ years of experience in social video, short-form content strategy, creative strategy, branded content, creator media, or a closely related field • Experience developing or shaping content for TikTok, Instagram Reels, and YouTube Shorts • Strong understanding of hooks, pacing, storytelling, retention, and audience attention • Experience reviewing videos and giving clear, actionable creative feedback to editors • Ability to identify moments in long-form content with strong short-form potential • Experience developing creative briefs and translating strategic thinking into execution • Experience contributing to original social content ideas, formats, or strategies • Strong awareness of creators, internet culture, social platforms, and evolving content behaviors • Ability to articulate why a creative decision will work • Strong organizational skills and ability to manage multiple assets and workstreams simultaneously • Comfort with Google Sheets, Excel, or similar tools • Strong written and verbal communication skills • Comfort operating independently in a fast-moving remote environment

🏖️ Benefits

• Health & vision benefits • 401(k) for eligible US employees • Fully remote • Direct mentorship and collaboration with Snowball's senior creative strategy team • Significant opportunity to grow into broader creative strategy and client ownership • Ground-floor opportunity at a fast-growing company