Partner Marketing Manager

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SOCi, Inc.

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2012

🤖 Artificial Intelligence

🤝 B2B

🛍️ eCommerce

Artificial Intelligence • B2B • eCommerce

SOCi, Inc. is a transformative digital marketing platform designed for multi-location enterprises, offering a suite of tools powered by artificial intelligence. Their innovative SOCi Platform enables businesses to automate and optimize their local marketing efforts through various applications such as Genius Search, Genius Social, and Genius Reviews, focusing on enhancing visibility and engagement across all locations. By streamlining workflows and employing AI, SOCi helps brands maximize their online presence and respond efficiently to customer interactions.

📋 Description

• Build and execute SOCi’s partner marketing strategy — co-marketing campaigns, webinars, and co-branded content • Activate partner-led customer advocacy — surfacing case studies, referrals, and testimonials that support conversion and prospect confidence • Coordinate partner events, sponsorships, and activations against clear ROI and pipeline goals • Run MDF (market development funds), SPIFFs, and partner incentive programs day-to-day, tracking spend against return • Bring recommendations and simple business cases for where to invest partner marketing effort, with forecasted pipeline impact • Adapt SOCi’s sales and product materials — decks, one-pagers, battlecards, demos, case studies — into partner-ready, co-branded, and white-labeled versions partners can confidently use to sell SOCi • Build repeatable templates and a self-serve resource hub so adaptation scales across many partners without starting from scratch each time • Create interactive, self-guided product demos (e.g., Navattic) for partner-led selling and training • Develop partner training and onboarding content that keeps product knowledge, positioning, and brand representation consistent across the ecosystem • Use AI tools to draft, adapt, and localize partner marketing and enablement materials faster — turning multi-day asset builds into same-day turnarounds • Build and document a reusable library of AI workflows and prompts so the team produces on-brand, partner-ready assets consistently and at scale • Manage partner communications — newsletters, product and roadmap updates, and inputs to business reviews — to drive engagement and retention • Serve as a key connection point across Sales, Product Marketing, Demand Gen, and Brand, keeping partner priorities aligned and surfacing partner feedback to Product

🎯 Requirements

• 3–5 years of B2B SaaS marketing experience running campaigns, content, or demand programs • Direct experience with partner/channel marketing or partner ecosystems • Strong ownership mindset — you take marketing programs from idea to launch and drive measurable results • Strong hands-on content skills — you can build a campaign, recut a deck, or adapt materials for a new audience, polished and on-brand • Genuinely AI-forward — you already use AI to produce and adapt content faster, and can build repeatable workflows others can follow • Comfortable owning a number — pipeline, ARR, or engagement targets — and reporting on it • Willing to adapt to changes in the job description as deemed necessary by the business and accept all other duties as assigned.

🏖️ Benefits

• Health insurance plans, dental, and vision • Wellness incentives • 401(k) plan with employer match • Flexible paid time off • Quarterly wellness days • Paid holidays • Unique employee engagement programs