Senior Manager, Content & Brand

Job not on LinkedIn

🔥 3 minutes ago

🌐 Canada, United States – Remote

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💵 CA$124.9k - CA$172k / year

⏰ Full Time

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 0%

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Logo of Solink

Solink

201 - 500 employees

🏥 Healthcare

🏨 Hospitality

📦 Logistics

Healthcare • Hospitality • Logistics

Solink is a cloud-based video security and analytics platform that provides businesses with comprehensive visibility by integrating video with data. Utilizing AI-powered insights, Solink helps inform business strategies to safeguard people, assets, and profits. The system offers intuitive video search capabilities, remote video access, event search and notifications, and professional video alarms. With over 200 integration partners, Solink's camera-agnostic solution maximizes ROI by connecting existing systems. It caters to various industries, such as retail, hospitality, healthcare, and more, enhancing their security and operational efficiency.

📋 Description

• Define and maintain Solink’s category narrative and brand point of view • Commission or produce original research and data-driven thought leadership • Build and manage an editorial calendar across blogs, LinkedIn, newsletters, speaking, and podcasts • Set editorial standards and quality expectations across the content program • Run the trade-focused speaker and influencer program end-to-end • Manage executives, customers, and external partners/analysts as speakers, panelists, and collaborators • Partner with Sales and Demand Gen to create enablement assets • Convert content into talk tracks, one-pagers, social content, sales decks, and campaign copy • Manage a content team and/or freelance writers, designers, and agencies • Manage content production, speaker, sponsorship, and influencer budgets • Own content performance measurement and report engagement, share of voice, and pipeline influence • Lead large-scale initiatives with autonomy and strategic impact • Develop and mentor team members and manage freelancers/agencies • Resolve cross-team dependencies and conflicts

🎯 Requirements

• 7+ years in content marketing, brand marketing, or content strategy roles, including B2B SaaS or a comparable technical category • 2+ years of direct people management or managing a mixed team of employees, freelancers, and agencies • Demonstrated ownership of a brand or category narrative and experience turning it into a sustained content program • Experience building or running a speaker, analyst, or influencer program • Strong editorial judgment and hands-on writing/editing ability • Experience partnering with Sales and/or Demand Gen to convert content into pipeline-supporting assets • Experience in physical security, loss prevention, retail operations, or another category with a strong operations/data angle (nice to have) • Experience commissioning or producing original research/data studies (nice to have) • Familiarity with content and social analytics tooling (nice to have) • Candidates must undergo a criminal records check upon hire • Be a Canadian or American Citizen, or eligible to work in Canada or the United States • Be willing to comply with Solink’s security policies and standards

🏖️ Benefits

• Meaningful equity for every full-time, permanent employee • Comprehensive benefits package • Monthly reimbursement for fitness, wellness, or mental health programs • Flexible work arrangements where the role allows • Growth and advancement based on merit • Candid culture with clear expectations and honest feedback • Social connection through So-learns, Solink-o, and So-lunches

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