Director, Strategic Events – Experiences

🔥 1 hour ago

🇺🇸 United States – Remote

💵 $176.5k - $203.5k / year

⏰ Full Time

🔴 Lead

🎪 Events

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Spring Health

WebsiteLinkedInAll Job Openings

501 - 1000 employees

💼 Consulting

🛡️ Insurance

🏥 Healthcare

Consulting • Insurance • Healthcare

Spring Health is a comprehensive mental health solution designed for employers and health plans. It utilizes Precision Mental Healthcare to deliver personalized mental health support by matching individuals with the right care, whether it's digital support, meditation exercises, coaching, therapy, or medication. By partnering with leading organizations, Spring Health aims to improve mental health accessibility and outcomes, reduce employee turnover, and enhance productivity. Trusted by over 4,500 organizations, the company provides an evidence-based approach that has been proven to deliver positive clinical and financial results.

📋 Description

• Build the annual events strategy aligned with company, marketing, and revenue priorities • Own the events portfolio, budget, investment decisions, and trade-offs • Lead strategy and execution for Tidal, including audience, content, speakers, programming, attendee experience, and commercial goals • Lead Revenue Kickoff, President’s Club, and other high-profile company experiences • Build scalable executive and regional account-based events with sales and customer success • Develop measurement models for pipeline, account engagement, opportunity progression, executive relationships, customer expansion, and brand visibility • Partner with sales, BDR, marketing operations, and revenue operations across the GTM motion • Own reporting cadence, dashboards, leadership updates, and event ROI decisions • Apply AI to audience selection, research, outreach, personalization, planning, analysis, feedback synthesis, and event operations • Build repeatable workflows that reduce manual work • Manage and develop two event marketers • Manage agencies, venues, production partners, sponsors, and vendors • Define what remains in-house versus externally handled • Meet pipeline and revenue goals, improve priority-account engagement, maintain attendee satisfaction, stay within budget, and ensure timely follow-up

🎯 Requirements

• 10+ years of experience in B2B events, experiential marketing, or field marketing, including ownership of a complex events portfolio • 3+ years managing people and building autonomous teams • Experience leading large-scale B2B events end to end, including owned conferences or customer summits, major sponsorships, executive experiences, and internal revenue events • Strong commercial understanding of how events connect to pipeline, account movement, customer growth, and brand • Experience working with sales, customer success, revenue operations, and marketing on shared GTM priorities • Ability to weigh competing opportunities, make investment decisions, and explain rationale • High standards for programming, content, production, creative, and attendee experience • Experience owning meaningful budgets and managing agencies, venues, sponsors, vendors, and production partners • Experience creating and delivering data-backed executive reporting on program performance and ROI • Hands-on experience using AI, automation, and emerging technology • Fluency with Salesforce and marketing automation platforms • Clear, concise communication and executive presence • Comfort making decisions without perfect information • Willingness to travel and work flexibly around major events

🏖️ Benefits

• Health, dental, and vision benefits starting on the first day • One Medical accounts • HSA and FSA plans, with Spring contributing up to $1,000 to HSAs depending on plan type • Employer-sponsored 401(k) match of up to 2% • Yearly allotment of no-cost visits to Spring Health therapists, coaches, and medication management providers for employees and dependents • Competitive paid time off, including vacation, sick leave, and company holidays • Parental leave after 6 months: 18 weeks for birthing parents and 16 weeks for non-birthing parents • Noom access • Carrot fertility care support and up to $4,000 reimbursement for related fertility expenses • Wellhub fitness, mindfulness, nutrition, and sleep subscription • BrightHorizons sponsored child care, backup care, and elder care • Up to $1,000 annual professional development reimbursement • $200 per year donation matching

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