Senior Marketing Strategist, Data Analytics

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

📉 Data Analyst

🦅 H1B Visa Sponsor

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Logo of Stitch

Stitch

11 - 50 employees

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Stitch is a specialized consultancy for marketing teams that utilize Braze, a leading customer engagement platform. The company provides comprehensive support in implementing, migrating, and optimizing marketing strategies using Braze, acting as an integral extension of clients' teams. Stitch prides itself on deep expertise in the martech landscape and collaborates with marketers to enhance their customer engagement programs, unlocking the potential for creative and data-driven marketing initiatives. As a trusted partner, Stitch focuses on helping businesses harness the full potential of Braze for transformative customer interactions.

📋 Description

• Build use-case prioritization frameworks using quantitative scoring models weighing business value, technical feasibility, and measurable customer impact • Develop journey governance frameworks, testing roadmaps, and maturity assessments • Design marketing analytics and KPI architectures connecting campaign metrics to business outcomes • Develop experimentation frameworks and performance narratives for data-backed investment decisions • Leverage first-party data, behavioral signals, and CDP/CRM data for audience segmentation, lifecycle stage definitions, and personalization frameworks • Synthesize performance data from platforms such as Braze into actionable strategic recommendations • Lead end-to-end journey mapping from discovery workshops through current-state and future-state maps • Define personas, moments of truth, channel touchpoints, and data signals to identify experience gaps and prioritize improvements • Partner with technology vendors including Braze, Segment, and Databricks • Lead sessions with Client Partners and Solution Architects to transform martech investments into consumption models aligned with client goals • Build and present executive-ready business cases for martech investments, including ROI models, value realization roadmaps, and strategic narratives • Advise VP and C-level stakeholders and identify opportunities for additional Stitch capabilities • Participate in QBRs and EBRs to sequence journey investments, technology enablers, and capability-building milestones • Contribute reusable frameworks, assessment tools, and workshop guides to Stitch’s internal methodology • Author or contribute to thought leadership through LinkedIn, webinars, and Braze Events • Manage time to meet billable targets of 36+ hours per week • Travel up to 20% for client meetings, workshops, and onsite engagements • Mentor and provide feedback to other Marketing Strategists

🎯 Requirements

• Strong familiarity with at least one analytics or BI platform—Databricks, Power BI, Tableau, or equivalent—and experience with enterprise martech platforms such as Braze or Segment • Independently builds analysis from dashboards, reports, and experiment results; makes recommendations without guidance • Strong analytical foundation—comfortable working with large datasets, building performance models, and deriving strategy from data • Designs experimentation frameworks tied to business outcomes, not just engagement metrics • Exceptional communicator with the ability to synthesize complexity into executive-level storytelling • Specialized strategic experience within a category relevant to work at Stitch, such as loyalty strategy, data strategy, or industry-specific strategy experience (QSR, Retail, Media & Communications, etc.) • Ability to translate data and strategic complexity into actionable business language • Ability to build relationships with C-suite, project leads, and technical teams • Ability to present recommendations with rationale and tradeoffs • Ability to manage strategic scope confidently • Ownership of outcomes and ability to lead independently • Ability to mentor and provide feedback to other Marketing Strategists • 7+ years of experience in data-driven marketing strategy, CRM, martech consulting, or digital transformation roles • Demonstrated track record building and presenting multi-year martech roadmaps to senior stakeholders • Experience facilitating executive discovery workshops, business prioritization sessions, and strategic planning engagements • Client-facing experience within an agency or consultancy required • Net new platform implementation experience preferred • Must be eligible to work in the United States without visa sponsorship now or in the future

🏖️ Benefits

• Medical, dental, vision, and life insurance • 401k with company match • Flexible PTO policy • Monthly tech stipend • Paid parental leave • In-person onboarding experience at our HQ in Indianapolis, Indiana • Mental well-being support

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