Head of Go-to-Market, AI Care Operations

🔥 13 hours ago

🌐 United States, United Kingdom – Remote

🇺🇸 United States – Remote 🇬🇧 United Kingdom – Remote

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 12%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Sword Health

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2015

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Sword Health is a digital health company that combines artificial intelligence with clinical expertise to provide world-class care for muscle, joint, and pelvic health conditions. By offering digital physical therapy and AI-driven care, Sword helps individuals recover from physical ailments from the comfort of their own home, avoiding surgeries and reducing the need for medications. The company provides employers, health plans, and individuals with personalized treatment plans that are cost-effective and have proven outcomes in pain reduction and improved productivity. Sword Health is dedicated to expanding access to high-quality care and ensuring health equity across global communities.

📋 Description

• Own positioning, messaging, narrative architecture, and competitive differentiation for AI Care Operations and its solutions • Build buyer-specific messaging for health plans, health systems, value-based care organizations, employers, and government • Create battle cards, ROI frameworks, demos, proof points, and buyer-facing commercial materials • Enable commercial and segment sales teams by scoping workflows, explaining AI agents, and addressing safety, integration, and ROI questions • Develop training, playbooks, discovery guides, and solution certifications for sales and customer success • Lead solution specialist direct reports paired with segment sales representatives • Systematically canvass US and international markets for accounts, RFPs, procurements, contract renewals, and budget signals • Use AI tooling for market opportunity mapping, competitive research, and opportunity identification • Partner with segment leaders to pursue and win identified opportunities • Build case studies and outcome metrics covering contacts handled, cost per interaction, gap closure, time to care, and readmissions • Maintain message consistency across commercial segments and geographies • Provide voice-of-market input to product teams • Report to the General Manager • Success measured by qualified pipeline sourced, competitive win rate, influenced bookings, sales cycle length, and enablement adoption

🎯 Requirements

• 7+ years in product marketing and/or GTM, with clear ownership of positioning and competitive strategy, and current or recent Lead, Head, Director or VP scope • Demonstrated ownership of product marketing and positioning, GTM strategy, and sales, field or revenue enablement • Experience selling to operational buyers, including COOs, VPs of operations or care management, and contact center leaders • Experience working cross-functionally with sales and customer success • Experience building competitive intelligence from scratch • Based in the US • Current or recent Lead, Head, Director or VP-level GTM or product marketing experience • Experience launching products, positioning, competitive differentiation, sales enablement, and market strategy • Experience selling products that replace operational work or labor • Experience building ROI cases accepted by CFOs • Experience with AI workflows for market intelligence, opportunity canvassing, and competitive research • Ability to explain AI agent capabilities and limitations honestly • Experience with multi-solution, multi-segment GTM, including public sector procurement • Strong writing and clear thinking • Minimum Builder-level AI proficiency; ability to create workflows and tools that elevate the whole team

🏖️ Benefits

• Additional benefits beyond total compensation; country-specific benefits vary and will be detailed separately • Private company stock options may be included in compensation where applicable • Variable, bonus, or sales incentives may be included in compensation where applicable • Remote work arrangement

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