Lead Shopper Marketing Manager

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Logo of Talking Rain Beverage Co®, makers of Sparkling Ice

Talking Rain Beverage Co®, makers of Sparkling Ice

201 - 500 employees

Founded 1987

👥 B2C

🛒 Retail

🧘 Wellness

B2C • Retail • Wellness

Talking Rain Beverage Co®, makers of Sparkling Ice, is a beverage company based in the Pacific Northwest. Known for its 'better for you' beverages, Talking Rain aims to create connections with each sip and give back to the community. With a strong focus on social impact and sustainability, the company partners with various organizations to drive positive changes. Its commitment to diversity is reflected in its engaged workforce and inclusive leadership. Talking Rain is dedicated to offering innovative beverages that not only delight but also contribute to a better world.

📋 Description

• Responsible for driving the growth of company’s brands through the development of key market and national retail programs. • Develop the annual channel strategy, creating and executing relevant plans. • Build and maintain strong relationships with key internal and external stakeholders. • Collaborate cross-functionally with Sales, Insights, Marketing, and eCommerce to develop and execute Food Channel strategy. • Own annual budget development for key channels, allocating funds strategically and maintaining spend at or below budget.

🎯 Requirements

• Bachelor’s degree in Marketing or related field preferred; equivalent experience accepted. • Minimum 6+ years of recent experience in Shopper Marketing, Retail Marketing or Brand, ideally in CPG, specifically within beverage and with distributors. • Proven ability to lead annual planning, manage budgets, and drive cross-functional projects from strategy through execution. • Proficiency in Microsoft Office Suite and syndicated data platforms (IRI, Nielsen, Stratum, Symphony AI). • Experience with syndicated data platforms (IRI, Nielsen, Stratum, Symphony AI)

🏖️ Benefits

• Three Weeks of Vacation per calendar year. • FMLA qualifying Rain Makers receive six weeks of paid parental leave. • Flexibility Stipend. • 401k with Immediate Vesting. • Fitness Reimbursements. • Medical/Dental/Vision Insurance.

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