Senior Manager, Field Marketing

🔥 0 minutes ago

🏄 California, Illinois, +1 more states – Remote

🏄 California – Remote 🌽 Illinois – Remote 🗽 New York – Remote

💵 $120.8k - $151k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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The Kraft Heinz Company

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2015

👥 B2C

🛒 Retail

💰 $20M Post-IPO Equity on 2019-06

B2C • Food & Beverage • Retail

Kraft Heinz is the third-largest food and beverage company in North America and the fifth-largest in the world, known for its unparalleled portfolio of powerful and iconic brands. The company is dedicated to transforming the food industry, offering a range of high-quality, nutritious foods suitable for all eating occasions, whether at home, in restaurants, or on the go.

📋 Description

• Lead Regional and Local Market Activation • Translate national brand strategy into regional and local market programs including Heinz Verified expansion • Adapt brand extensions and partnership initiatives into locally relevant activations • Identify opportunities to activate against real-time and cultural moments in market • Serve as the local market expert for the assigned region • Provide local learnings and recommendations to strengthen future activations and partnership efforts • Lead execution of brand extensions and partnership activations across the assigned region • Develop and strengthen relationships with customers and operators • Serve as the key marketing partner to local Sales teams, agencies, customers, and operators • Monitor quality of execution and address issues quickly

🎯 Requirements

• Bachelor’s degree in business, marketing, or a related field required; MBA with a marketing focus preferred • 5 to 7 years of experience in multi-channel marketing, field marketing, product management, brand management, CPG Sales, or related commercial roles • Foodservice experience preferred • Strong ability to influence and build credibility at all levels, internally and externally • Creative mindset with the ability to develop impactful marketing integrations • Strong strategic thinking skills, with the ability to develop marketing strategies aligned with business objectives • Excellent communication and collaboration skills • Proven ability to move with speed and agility, respond to changing market dynamics, and activate against real-time opportunities • Must be able to prioritize with impact • Strong problem-solving and analytical skills • Advanced proficiency in Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook • Must be willing and able to travel up to 50 % for business

🏖️ Benefits

• Coverage for employees (and their eligible dependents) through affordable access to healthcare • Protection and saving for the future • Plans tailored to meet you and your family’s needs • Wellbeing events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families • Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments • Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training • Emotional – Employee Assistance Program, Wellbeing Programs, Family Support Programs • Financial – 401k, Life, Accidental Death & Dismemberment, Disability