
501 - 1000 employees
đŁ Marketing
đ˘ Enterprise
đą Media
đ° Venture Round on 2016-12
Marketing ⢠Enterprise ⢠Media
The Channel Company is a global leader in providing strategies and services for channel success. They specialize in channel strategy and program management, working closely with IT leaders, technology vendors, and solution partners to enhance their market positions and achieve strategic growth. With a strong focus on audience engagement and strategic insights, The Channel Company activates growth strategies through campaigns, content production, and custom events. Their events connect channel executives and decision-makers worldwide, while their media brands and awards amplify the influence of IT leaders. They also focus on empowering women leaders through platforms and events, promoting diversity and inclusion within the tech industry. Overall, The Channel Company offers comprehensive solutions for building, sustaining, and growing strategic channels across the global technology landscape.
đĽ 1 minute ago
đľ Arizona, California, +27 more states â Remote
đľ $60k - $80k / year
â° Full Time
đĄ Mid-level
đ Senior
đĄ Marketing
đť Ghost score 0%
Where this job comes from
Posted on The Channel Company's careers page, not through a job board
First seen by Remote Rocketship 1 minute ago

501 - 1000 employees
đŁ Marketing
đ˘ Enterprise
đą Media
đ° Venture Round on 2016-12
Marketing ⢠Enterprise ⢠Media
The Channel Company is a global leader in providing strategies and services for channel success. They specialize in channel strategy and program management, working closely with IT leaders, technology vendors, and solution partners to enhance their market positions and achieve strategic growth. With a strong focus on audience engagement and strategic insights, The Channel Company activates growth strategies through campaigns, content production, and custom events. Their events connect channel executives and decision-makers worldwide, while their media brands and awards amplify the influence of IT leaders. They also focus on empowering women leaders through platforms and events, promoting diversity and inclusion within the tech industry. Overall, The Channel Company offers comprehensive solutions for building, sustaining, and growing strategic channels across the global technology landscape.
⢠Act as a strategic marketing advisor to partners ⢠Provide personalized guidance on go-to-market planning, execution, and reporting ⢠Support clients in developing effective marketing programs that encourage partner engagement ⢠Leverage internal tools and external agencies ⢠Own end-to-end marketing program execution, including demand generation, integrated digital programs, and coordinated partner marketing motions ⢠Manage day-to-day partner relationships through weekly check-ins, email communications, and performance reviews ⢠Guide partners through the use of Marketing Development Funds (MDF) ⢠Work with third-party agencies and measure marketing ROI ⢠Collaborate with clients and partners to report marketing performance and maintain alignment with business goals ⢠Support partners in navigating marketing platforms and tools ⢠Provide training and best practices
⢠3+ years of hands-on experience in partner marketing, with a focus on digital and demand generation ⢠Background in B2B marketing or agency environments preferred ⢠Experience in the tech industry is a plus ⢠Strong analytical mindset ⢠Excellent communication skills for client-facing conversations and internal collaboration ⢠Proficient in Microsoft Excel, PowerPoint, and Outlook ⢠Must reside in one of the listed states: Arizona, California, Colorado, Connecticut, Florida, Georgia, Idaho, Illinois, Kansas, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, North Carolina, New Hampshire, New Jersey, New York, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, or Washington
⢠Medical insurance ⢠Dental insurance ⢠Vision insurance ⢠Tele-health ⢠Disability insurance ⢠Life insurance ⢠Health savings accounts ⢠Paid parental leave ⢠Company matched 401k ⢠Unlimited PTO ⢠Sick time ⢠15 company paid holidays ⢠100% remote work ⢠Flexible working hours ⢠Work/life balance ⢠Inclusive and collaborative work environment
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