Subscription Product Manager

🕒 March 23

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The Real Deal

WebsiteLinkedInAll Job Openings

51 - 200 employees

Bringing transparency to one of the world's most important and least understood industries.

📋 Description

• Analyze subscriber behavior, conversion funnels and churn trends to identify opportunities for improvement • Use data to diagnose friction points across the subscription experience • Develop hypotheses, run experiments and measure results to inform product decisions • Present insights and recommendations based on performance trends and experimentation results • Analyze churn drivers and cancellation trends • Identify behavioral patterns that signal retention risk • Improve renewal, cancellation and account management flows • Partner closely with Customer Service to translate recurring subscriber issues into product improvements • Implement product and experience improvements that reduce avoidable churn • Optimize paywall performance and subscription flows • Identify friction points across acquisition and checkout • Run structured experiments on pricing, packaging, messaging and offers • Improve checkout UX and subscription purchase experience • Continuously test and iterate to improve conversion rates • Define and consult on product initiatives that increase total subscriber count • Improve monetization through pricing strategy, packaging and offer testing • Support corporate subscription workflows in partnership with Sales • Ensure subscription mechanics support overall revenue growth goals • Collaborate with the Head of Product and cross-functional stakeholders to help define and prioritize the roadmap for subscription improvements • Identify opportunities to improve retention, conversion and subscriber growth through product optimization • Use data and experimentation to inform prioritization and roadmap recommendations • Ensure subscription infrastructure supports a complex business model including individual and corporate subscriptions • Work closely with Product and Development to scope and ship subscription improvements • Collaborate with Marketing to ensure alignment between product experience and acquisition campaigns • Partner with Sales on corporate subscription workflows and upsell opportunities • Work with Customer Service to identify systemic subscription issues and improve subscriber experience • Coordinate with Editorial when subscription strategy impacts content access or positioning

🎯 Requirements

• 3 to 5 years of product management or growth experience • Direct experience managing subscription or recurring revenue products • Strong analytical skills and a data-driven approach to decision making • Experience analyzing subscriber behavior, conversion funnels and churn drivers • Experience running A/B tests and experimentation programs • Experience with Piano strongly preferred • Experience in digital media, publishing or B2B information services is a plus • Experience working with corporate or multi-seat subscription models is a strong plus • Ability to translate complex data into clear insights and actionable product decisions • Strong communication skills and ability to collaborate across teams