Vice President, B2B Marketing, Demand Generation

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🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $190k - $225k / year

⏰ Full Time

🔴 Lead

📈 Performance Marketing

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Tillster

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2002

🛍️ eCommerce

🤝 B2B

💰 $14.5M Venture Round on 2010-03

eCommerce • Technology • B2B

Tillster is a technology company that specializes in digital ordering solutions, mobile apps, and customer engagement tools. It provides scalable platforms for online and mobile ordering, in-store payments, marketing solutions, and data analytics, aimed at enhancing customer experiences in the food industry. Tillster emphasizes features like loyalty programs, digital coupons, and multi-channel communications to help brands optimize and streamline their operations while increasing revenue.

📋 Description

• Architect and execute a full-funnel demand generation strategy—from awareness to pipeline acceleration. • Develop customer-centric programs that make Tillster’s value proposition impossible to ignore. • Drive lead generation, nurture, scoring, and conversion strategies laser-focused on ROI. • Launch high-impact digital campaigns, events, and field marketing initiatives that generate buzz and deliver results. • Partner with sales, product, and leadership to build messaging that breaks through the noise. • Tell our story through content that educates and inspires: white papers, case studies, videos, and more. • Own and optimize our marketing tech stack: CRM, automation tools, and analytics platforms. • Ensure seamless alignment between marketing and sales.

🎯 Requirements

• A senior B2B marketing leader with deep demand gen chops. • A strategic thinker who can also roll up your sleeves and execute. • Experienced with CRM and marketing automation platforms—think HubSpot, Marketo, Salesforce, etc. • Confident in managing campaigns that resonate with QSR, hospitality, or enterprise tech audiences. • Collaborative, data-driven, and energized by growth.

🏖️ Benefits

• Competitive Salary: $190,000–$225,000 base + equity • Health & Wellness: Medical, dental, vision, FSA, EAP, 24/7 telehealth • Time Off: 15 PTO days in year one, 22 days after year one, plus 10 paid holidays • Retirement Plan: 401(k) with immediate eligibility • Growth: Tuition assistance, Udemy access, and continuous learning support