Technical Marketing Manager – AppSec, Research and AI Security

🕒 April 25

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Trail of Bits

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2012

🔒 Cybersecurity

☁️ SaaS

Cybersecurity • SaaS • Blockchain

Trail of Bits is a company that specializes in software security and assurance. Established in 2012, it has assisted some of the most targeted organizations worldwide in securing their systems. Trail of Bits combines advanced security research with a practical attacker mindset to reduce risk and strengthen software code. The company offers services in software assurance, security engineering, and research and development, focusing on areas such as blockchain, cryptography, and mobile device security. They also provide expert training courses to enhance understanding of various security aspects like penetration testing and threat modeling.

📋 Description

• Track engineering output, tool releases, research papers, conference talks, milestones — and make sure each gets coverage. • Work through the existing backlog of shipped tools and research that never got written up publicly. • Create case studies, briefs, blog drafts, and marketing assets that work for both technical and business audiences. • Partner with Technical Editing on content pipelines, especially around report publications and blog production, and provide additional writing capacity when the team needs it. • Own the content calendar across practices. Coordinate publishing schedules so coverage is steady and nothing falls through the cracks. • Own social media across X, LinkedIn, and Bluesky. Maintain a consistent publishing cadence, engage with the community, and grow our audience. • Manage Trail of Bits’ presence at industry events and relevant conferences. • Brief and prep engineers and leadership before external appearances. • Plan and run multi-channel campaigns (social, email, webinars, conference activations) that drive pipeline. • Collect and package customer proof points: testimonials, client logos, and case studies that support sales and credibility. • Improve upon existing baselines, track performance, and create a reporting rhythm so the team knows what’s working and where we should continue investing. • Build dashboards and regular reporting cadences that connect marketing activity to pipeline and revenue outcomes. • Gather market intelligence through customer conversations, competitor monitoring, and community engagement that informs how we position our services.

🎯 Requirements

• Marketing experience in AppSec, AI/ML Security, or Research & Engineering. • Active public presence in security communities. • Technical writing for security audiences. • Demand generation at a security or developer tools company. • Social media in security communities. • Developer-adjacent technical fluency. • Marketing reporting for security pipeline. • HubSpot in a B2B security or devtools context. • AI tools for security content production. • Experience with analyst relations (Gartner, Forrester) or industry awards programs (nice to have). • Experience in PR and crisis communications (nice to have). • Experience in a professional services or consultancy environment (nice to have). • Experience with customer journey mapping, client segmentation, S-curve analysis, or practice-level market positioning (nice to have). • Experience structuring web content and proof points for AI discoverability and agent-ready evaluation (nice to have). • Experience with NPS programs or customer feedback loops that inform marketing strategy (nice to have).

🏖️ Benefits

• Competitive salary complemented by performance-based bonuses. • Fully company-paid insurance packages, including health, dental, vision, disability, and life. • A solid 401(k) plan with a 5% match of your base salary. • 20 days of paid vacation with flexibility for more, adhering to jurisdictional regulations. • 4 months of parental leave to cherish the arrival of new family members. • Our team is global and remote-first. However, if you are interested in moving to NYC, we offer $10,000 in relocation assistance to support your transition. • $1,000 Working-from-Home stipend to create a comfortable and productive home office. • Annual $750 Learning & Development stipend for continuous personal and professional growth. • Company-sponsored all-team celebrations, including travel and accommodation, to foster community and recognize achievements. • Philanthropic contribution matching up to $2,000 annually.