Marketing Specialist

🕒 September 1

🐊 Florida, Virginia, +1 more states – Remote

🐊 Florida – Remote ⚔️ Virginia – Remote ⛰️ West Virginia – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎡 Marketing

👻 Ghost score 30%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Trulieve

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2016

🏥 Healthcare

🍽️ Food & Beverage

⚕️ Healthcare Insurance

Healthcare • Food & Beverage • Healthcare Insurance

Trulieve is a fast expanding cannabis organization dedicated to helping patients regain their quality of life through medicinal and recreational marijuana. The company prides itself on diversity, social responsibility, and innovation within the cannabis industry, and offers various career opportunities across corporate, production, and retail sectors.

📋 Description

• Conduct ongoing analysis of the competitive landscape, including pricing, promotions, product assortment, and marketing tactics • Develop and maintain weekly/monthly competitive reporting with actionable recommendations • Partner with internal teams to translate competitive intelligence into strategic considerations for promotions and campaigns • Evaluate promotional effectiveness, including lift, ROI, customer engagement, and traffic-driving metrics • Support post-campaign reporting and maintain reporting frameworks and dashboards • Communicate insights to marketing, retail, and leadership stakeholders • Support execution of joint marketing initiatives and product launches with third-party brand partners • Coordinate with Brand Marketing, Procurement, and Retail teams on brand activations and promotional support • Track and report brand partner performance, promotional participation, and ROI • Monitor customer sentiment across surveys, reviews, and feedback channels • Analyze customer feedback trends and identify opportunities to improve marketing effectiveness and in-store experience • Support the Senior State Marketing Manager in promotional calendars and key marketing initiatives • Coordinate with Retail, Digital, Creative, Brand, and Operations teams for timely execution • Organize campaign assets, timelines, and deliverables • Support marketing activations, events, and key business moments • Maintain documentation of reports, insights, and campaign performance • Manage multiple projects while meeting deadlines and maintaining attention to detail • Ensure compliance with company policies, procedures, and regulatory requirements • Represent the brand professionally and positively

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Analytics, or related field required • 2–4 years of experience in marketing, analytics, or related field • Strong analytical mindset with experience interpreting data and translating insights into recommendations • Experience working with performance metrics, dashboards, or reporting tools • Ability to manage multiple priorities in a fast-paced, deadline-driven environment • Strong organizational and project management skills • Effective communicator with the ability to present insights clearly and concisely • Collaborative team player with the ability to work cross-functionally across departments • High attention to detail and commitment to accuracy • Proficiency in Microsoft Office (Excel, PowerPoint, Word); experience with data visualization or project management tools is a plus • Cannabis experience a strong plus • Must be at least 21 years of age • Must possess a valid driver’s license and a clear driving record • Must be able to pass all required background checks and screenings • Ability to work flexible hours, including occasional evenings, weekends, and holidays as business needs require • Must be able to push, pull, move, and/or lift a minimum of 25 lbs. to a minimum height of 5 feet and carry such weight a minimum distance of 50 feet • Must be able to work seated/standing as appropriate for extended periods and perform required physical movements • Must have visual acuity with/without job aids • Must be able to speak and communicate verbally at conversation levels with co-workers, vendors, etc.

🏖️ Benefits

• A comprehensive benefits package including paid time off • Flexible hours depending on store needs • Equal employment opportunities and nondiscrimination protections