Associate Director – Strategy

Job not on LinkedIn

🕒 February 25

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🧐 Strategy

👻 Ghost score 56%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Underscore Marketing

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2002

📣 Marketing

💊 Pharmaceuticals

☁️ SaaS

Marketing • Pharmaceuticals • SaaS

Underscore Marketing is a results-focused marketing agency that specializes in promotional strategies and omnichannel media for the life sciences and pharmaceutical industry. It combines data-driven strategic planning, AI/ML-powered analytics (the PINNACLE Planning Suite), and media AOR services to drive payer and HCP engagement, patient activation, and optimized promotional spend. The firm positions itself as an extension of brand teams, emphasizing measurable performance, budget optimization, and integrated omnichannel campaigns to achieve business outcomes.

📋 Description

• Own and manage regular media performance reporting for multiple pharmaceutical accounts, ensuring accuracy, clarity, and timeliness • Analyze marketing and media performance data to identify trends, insights, and optimization opportunities • Translate complex datasets into clear narratives and actionable recommendations for internal teams and clients • Develop dashboards, visualizations, and scorecards using relevant tools such as Tableau, Power BI, and Google Looker Studio • Work with third-party health data providers and apply analytical frameworks, attribution methodologies, test/control analyses, and marketing effectiveness measurement approaches • Support the design and interpretation of A/B tests, pilots, and controlled experiments • Contribute to modeling and predictive analysis projects • Collaborate cross-functionally to develop and refine the agency’s reporting and analytics offerings and roadmap • Support and execute AI and automation opportunities to improve reporting speed, accuracy, and insights generation • Enhance data flows, reporting templates, and processes with media, account, and technology teams • Document and communicate best practices for analytics and performance optimization

🎯 Requirements

• Bachelor’s degree in a related field (e.g., Data Science, Statistics, Marketing Analytics, Applied Mathematics, or a similar discipline) • 2–3 years of professional experience (including internships) in marketing analytics, performance reporting, or related analytical roles • Experience in or exposure to pharmaceutical media advertising across digital and traditional channels required • Strong presentation skills, with experience presenting deliverables to clients and ensuring delivery excellence • Proficiency with data visualization • Working knowledge of SQL, Python, or R for data manipulation and analysis is a plus • Understanding of media measurement frameworks (e.g., attribution modeling, MMM, lift studies) • Familiarity with AI/ML concepts and tools for reporting or analytics automation is advantageous • Strong analytical thinking and problem-solving skills • Excellent communication skills—able to translate data into clear, actionable insights for non-technical audiences • High attention to detail, accuracy, and data integrity • Ability to manage multiple projects independently in a fast-paced, client-driven environment • A proactive, curious mindset with a passion for learning and innovation

🏖️ Benefits

• Health coverage • Retirement plans • Paid time off • Professional growth opportunities • Competitive compensation