Senior Regional Marketing Manager

🕒 August 26

🔔 Pennsylvania – Remote

🔔 Pennsylvania – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 17%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Unisys

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1980

💼 Consulting

📦 Logistics

🤖 Artificial Intelligence

💰 Post-IPO Debt on 2020-10

Consulting • Logistics • Artificial Intelligence

Unisys is a global technology solutions company that specializes in providing digital workplace solutions, cloud and applications services, enterprise computing, logistics optimization, and consulting. Leveraging artificial intelligence, Unisys accelerates productivity and drives innovation by offering cutting-edge solutions that enhance the efficiency of businesses and public services. The company collaborates with leading organizations worldwide to create tailored AI models and digital experiences that secure and improve business processes, ultimately realizing the full potential of AI. Unisys also plays a key role in logistics optimization using quantum computing and data analytics to enhance capacity utilization and route planning. Emphasizing cybersecurity and compliance, Unisys ensures a secure business environment for its clients.

📋 Description

• Own and lead regional marketing strategy and execution for the US • Drive leads and qualified pipeline through integrated demand generation and event programs • Lead regional demand generation and event programs to capture, develop, and convert leads • Report program contribution to pipeline and revenue • Own the end-to-end lifecycle of leads generated through regional programs and events • Develop nurture strategy, sales engagement, and conversion optimization in partnership with Sales • Partner with Global Marketing to localize and execute global event and program motions in the US • Provide regional oversight and input on brand development and positioning initiatives • Plan, budget, track, and report on US programs and events • Use data to recommend optimizations and demonstrate ROI • Bring US perspectives into global thought leadership, messaging, and communication programs • Support deal-based and account-based marketing activities, including executive experiences and ABM events • Collaborate with Sales, Sales Enablement, Business Units, Alliance Partners, and internal stakeholders • Align on goals, target accounts, and event/program execution • Manage and mentor team members and external event and agency partners • Deliver high-quality programs on time and within budget

🎯 Requirements

• Undergraduate degree in marketing, business, or a related field • Minimum of 10 years of strategic and tactical marketing or sales experience • Proven experience in field marketing, event execution, and/or demand generation in a B2B environment • Technology or services experience preferred • Demonstrated track record of building and executing programs and events that drive qualified pipeline and revenue • Experience managing and developing people and/or leading cross-functional teams • Excellent communication, collaboration, and presentation skills • Ability to engage confidently with senior stakeholders and Sales leadership • Strong influencing and negotiation skills • Ability to drive alignment and decision-making across functions and geographies • Highly organized with a proactive, “can do” attitude • Ability to manage multiple programs and events in a fast-paced environment • Strategic thinking and ability to translate business objectives into event strategies and integrated marketing plans • Hands-on approach to execution • Experience with marketing and sales automation platforms such as Pardot and Salesforce.com • Comfort working with data to inform decisions • Knowledge of social media, digital marketing, and integrated program best practices • Experience working with external agencies and partners • Exceptional command of the English language • Ability to adapt tone and style for different audiences and formats • Ability to create persuasive content using established communication and storytelling frameworks • Creative mindset for developing content and experiences around technology, innovation, and business outcomes • Strong organizational and time management skills • Eligibility for any required U.S. Government authorizations for access to export-controlled commodities and technology

🏖️ Benefits

• Unlimited paid time off • 401(k) match • Comprehensive healthcare • HSA matching • Ongoing learning opportunities • Video interviews as part of the hiring process