Director of Events

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ŌURA

201 - 500 employees

🧘 Wellness

Wellness • Wearables • Health

ŌURA is a company that produces smart rings designed to provide in-depth health metrics and insights. The Oura Ring tracks a variety of health-related data such as sleep patterns, heart rate, activity levels, and stress. It aims to help users live healthier and more productive lives through accurate biometrics tracked via a comfortable ring worn all day and night. With features that benefit women's health, heart health, and overall wellness, ŌURA rings are marketed as both technologically advanced and user-friendly devices for personal health monitoring.

📋 Description

• Own the overarching events and activations strategy across Oura’s commercial business, partnership portfolio, and major consumer-facing brand moments. • Build the long-term vision for how events support Oura’s commercial growth, healthcare credibility, partnership strategy, premium brand positioning, and member relevance. • Define the prioritization framework for where Oura should show up, why, at what investment level, and what outcomes are required for success across both B2B and consumer-facing activations. • Operate as the senior leader and decision-maker across event investments, activation strategy, staffing models, agency partnerships, and resource allocation. • Build and lead a high-performing events function over time, including hiring, managing, mentoring, and developing event team members as the organization scales. • Establish clear operating models, processes, and cross-functional ways of working that improve alignment, speed, accountability, and execution quality across the organization. • Lead end-to-end planning and execution for commercial events, sports partnership activations, hospitality programs, and major consumer-facing experiences, including budgeting, vendor and agency management, staffing, production oversight, executive support, and post-event analysis.

🎯 Requirements

• 10–15+ years of experience in event marketing, experiential marketing, field marketing, integrated marketing, or brand activations, ideally within health tech, consumer tech, wellness, sports, healthcare, or adjacent industries. • Proven experience leading and scaling event functions and managing high-performing teams. • Significant experience owning complex event portfolios that include conferences, executive programs, hospitality, experiential activations, and multi-stakeholder brand moments. • Strong strategic judgment with the ability to determine not just how to execute events, but where Oura should invest and what role each event should play within the business. • Demonstrated success operating cross-functionally with executive leadership, Commercial, Sales, Product Marketing, Brand, Creative, PR/Comms, and external partners. • Exceptional operational rigor and organizational leadership across budgets, vendors, timelines, staffing, agencies, and concurrent workstreams. • Strong analytical mindset with experience defining KPIs, measuring business impact, and translating results into recommendations and future strategy. • Excellent people management, coaching, and leadership skills with the ability to build trust, influence senior stakeholders, and develop teams. • Experience managing agency relationships, production partners, and large-scale event budgets. • Willingness to travel domestically and internationally as needed.

🏖️ Benefits

• Competitive salary and equity packages • Health, dental, vision insurance, and mental health resources • An Oura Ring of your own plus employee discounts for friends & family • 20 days of paid time off plus 13 paid holidays plus 8 days of flexible wellness time off • Paid sick leave and parental leave

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