Channel Marketing Manager, Commercial

🕒 June 15

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

👻 Ghost score 37%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

WD-40 Company

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1953

💼 Consulting

📦 Logistics

🏭 Manufacturing

Consulting • Logistics • Manufacturing

WD-40 Company is a global manufacturer and distributor of maintenance products, known primarily for its multi-use product WD-40, which is used as a lubricant, rust preventative, and cleaner. The company markets a range of products under various brand names aimed at solving problems in the areas of maintenance and repair for both professional and household applications. WD-40 Company not only focuses on the efficacy of their products but also emphasizes sustainability and corporate responsibility in its operations.

📋 Description

• Build and own the US commercial channel marketing strategy, including multi-year vision and fiscal-year execution • Develop WD-40's approach to mid-market commercial accounts • Bridge sell-in and pull-through by landing products with distributors and creating end-user demand • Lead SKU assortment, packaging requirements, and product lineup decisions • Create account-specific activation plans with brand, digital, and sales teams • Build internal business cases for activation investments • Represent WD-40 at trade shows, distributor meetings, and sales team calls • Build internal commercial-channel expertise and buy-in • Lead partnership and agency management for channel programs, activations, and content from briefing through performance review

🎯 Requirements

• 7+ years in channel marketing or distributor marketing • Substantive experience in industrial and/or automotive channels • Experience managing sell-in and pull-through in B2B distribution channels • Ability to influence sales teams, brand managers, and senior leadership • Ability to make plans with incomplete information and adjust them as conditions change • Strong financial acumen, including building business cases, defending budgets, and holding P&L conversations • Bachelor's degree in marketing, business, or related field • MBA welcomed • Authorized to work for any employer in the U.S. without requiring sponsorship now or in the future • Willingness to travel up to 25%

🏖️ Benefits

• Contributions are acknowledged and rewarded • Learning-based culture • Culture of inclusion, recognition, respect, and belonging • Up to 25% travel opportunity