Director of Client Strategy

🕒 Outubro 7

⏰ Tempo Integral

🔴 Especialista

👔 Diretor

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Stream Companies

Stream Companies

501 - 1000 funcionários

Fundada em 1997

📣 Marketing

📱 Mídia

💼 Consultoria

💰 Private Equity Round - Stream Companies em 2019-04

Marketing • Media • Consulting

A Stream Companies é uma agência de publicidade e marketing de serviço completo que faz parceria com empresas para impulsionar o crescimento através de publicidade integrada digital e tradicional. Fundada em 1996 e com sede em West Chester, PA, a Stream oferece marketing de performance, soluções criativas e de conteúdo, e marketing impulsionado por tecnologia (incluindo capacidades associadas a tecnologias proprietárias/parceiras, como a fullthrottle. ai). A empresa atende a vários setores — notadamente automotivo, comércio/varejo, saúde, finanças, manufatura e serviços domésticos — e destaca fortes métricas de retenção e crescimento de clientes em seu site.

Descrição

• Develop and build strong relationships between clients, internal teams and partners • Act as liaison to communicate client needs, project status, rationale, KPIs and new business opportunities • Develop strategic recommendations for assigned clients • Identify client opportunities and position Stream’s services to accomplish client goals • Present strategic recommendations to clients • Own client relationships and advocate for delivery against the scope of work • Collaborate with creative and project teams on creative briefs and internal kickoffs • Translate client objectives into project specifications • Manage digital, print, social, mobile, broadcast and promotional campaigns • Prepare budget tracking and reporting for agency profitability and project costs • Create marketing plans and project calendars • Write proposals and RFPs, develop PowerPoint presentations and present ideas • Research, secret shop and benchmark competitors using SWOT and PEST analyses • Review client CRM data when needed • Facilitate and interpret focus groups, surveys and secondary marketing research • Develop budgets and manage vendor and internal scoping for clients and RFPs • Provide campaign reports from multiple sources and draw insights and conclusions • Manage email and direct mail campaigns, including list acquisition/management, nurture campaigns and content calendars

🎯 Requisitos

• Bachelor’s Degree in Business or Communications/Advertising preferred • 5-7 years’ experience at an advertising or marketing agency required • Traditional and digital media experience and holistic planning required • Healthcare and multi-unit home services experience required • Experience presenting to senior clients and decision makers, including dealer principals and general managers/automotive decision makers • Highly proficient in Microsoft Office Suite—Excel, Word and PowerPoint • Ability to read and understand campaign analytics in various platforms and communicate them internally and to clients • Ability to articulate and deliver rationale for media recommendations to clients • Ability to work closely with media and social media teams • Experience with social media marketing, including Facebook, Twitter and Instagram • Ability to travel to and from client physical locations via car, train or plane

🏖️ Benefícios

• Continuing education through training and support • Investment in platforms that create differentiated services • Opportunity to contribute talents and be rewarded • Best Place to Work environment

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