Senior Manager, Narrative Intelligence

Job not on LinkedIn

🔥 0 minutes ago

🇨🇦 Canada – Remote

💵 $153k - $213k / year

⏰ Full Time

🟠 Senior

👔 Manager

👻 Ghost score 1%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Affirm

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2012

💳 Fintech

👥 B2C

🛍️ eCommerce

💰 Post-IPO Equity on 2021-01

Fintech • B2C • eCommerce

Affirm is a financial technology company that offers a 'Buy Now, Pay Later' service, allowing consumers to make purchases and pay for them over time with flexible payment plans. Affirm eliminates hidden fees and compound interest, providing clear terms and conditions for its users. The company also offers the Affirm Card, a debit card that allows users to request to pay over time for larger purchases or pay in full for smaller ones. Affirm partners with various retailers across multiple categories, including electronics, apparel, and travel, providing customers with the convenience of paying over time at checkout both online and in physical stores. Affirm's services are integrated with Apple Pay, enabling customers to make payments seamlessly from their iPhone or iPad.

📋 Description

• Build an evidence-based understanding of priority audiences through research and analysis • Develop Affirm’s narrative measurement framework, including metrics, methodologies, and baselines • Partner with Analytics, User Research, Marketing, and other teams on attribution, experimentation, and business-outcome analysis • Build tools, dashboards, analytical standards, and a shared intelligence knowledge base • Create a continuous, data-informed picture of how Affirm’s story is performing • Diagnose what is resonating, misunderstood, ignored, or changing in audience perceptions • Connect qualitative research, surveys, brand health, media and social intelligence, search and cultural signals, campaign performance, behavioral data, and customer and business data • Conduct external research on culture, commerce, credit, and related forces • Translate findings into positioning, messaging, campaigns, content, and communications strategy • Design rigorous studies using surveys, experiments, observational analysis, and qualitative inquiry • Partner with the Head of Story to build and evolve Affirm’s narrative

🎯 Requirements

• 12+ years in consumer analytics, audience insights, data science, measurement, strategic intelligence, quantitative research, or a related field • Experience using analysis to shape brand, communications, marketing, product, or creative strategy • Fluency in quantitative research and analysis • Experience with survey design, segmentation, statistical inference, experimentation, measurement design, and large or imperfect datasets • Experience working directly with data using SQL, statistical platforms, data visualization, or business intelligence tools • Ability to integrate qualitative insight and quantitative analysis • Ability to translate trust, relevance, reputation, and narrative resonance into analytical frameworks • Ability to turn complex evidence into clear decisions and recommendations • Ability to collaborate across analytical, strategic, and creative disciplines • Ability to communicate with data scientists, researchers, writers, strategists, executives, and communications leaders

🏖️ Benefits

• Monthly stipends for health, wellness and tech spending • 100% subsidized medical coverage for employees and dependents • Dental and vision coverage for employees and dependents • Flexible time off • Generous holiday calendars • Employee stock purchase plan (ESPP) allowing employees to buy Affirm stock at a discount • Inclusive interview process and accommodations for candidates with disabilities • Remote-first flexibility

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