Senior Growth Marketing Manager, Paid Acquisition – CRO

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Clarius Mobile Health

WebsiteLinkedInAll Job Openings

51 - 200 employees

💰 $6.3M Venture Round on 2018-05

Clarius’ mission is to make accurate, easy-to-use and affordable ultrasound tools available to all medical professionals. Its handheld wireless ultrasound scanners connect to iOS and Android devices, delivering high resolution ultrasound images traditionally only available with bulkier, high end systems. More than half a million scans have been performed by 20,000 users since Clarius introduced its first portable scanner in 2016. Clarius scanners are available in more than 50 countries, with the new Clarius HD available now in Canada, the United States and Europe, other countries to follow.

📋 Description

• Own paid acquisition strategy and hands-on execution across Google Ads, LinkedIn Ads, Meta, retargeting, paid social, and emerging channels. • Manage campaign performance, pacing, budget allocation, lead quality, and business impact. • Optimize campaign structure, targeting, keywords, audiences, creative, and offers to improve qualified lead generation and pipeline contribution. • Own paid media budget planning, pacing, and ROI reporting in partnership with Finance, Sales and Marketing leadership. • Own the CRO roadmap across landing pages, demo request paths, forms, CTAs, and key conversion journeys. • Build and run a structured testing program across landing pages, messaging, offers, creative, forms, and funnel journeys. • Use AI tools to accelerate campaign analysis, creative testing, keyword research, audience research, competitive intelligence, and reporting. • Build repeatable growth systems that make paid acquisition, CRO, and experimentation more scalable and data driven. • Develop dashboards and recurring insights that show what is working, what is not, and where to invest next. • Partner with Product Marketing, Creative, Web, Marketing Operations, and Sales to improve campaign performance, lead quality, and pipeline outcomes.

🎯 Requirements

• 8+ years of experience in growth marketing, performance marketing, paid acquisition, or digital marketing with demonstrated business impact. • Deep hands-on experience with Google Ads, LinkedIn Ads, Meta, retargeting, paid social, and other digital channels. • Proven success managing meaningful paid media budgets and improving CAC, CPQL, ROAS, conversion rate, lead quality, and pipeline contribution. • Strong experience with CRO, experimentation, landing page strategy, funnel analysis, and conversion optimization. • Hands-on experience with GA4, Google Tag Manager, CRM platforms, marketing automation, ad platforms, attribution tools, dashboards, and spreadsheets. • Experience using AI tools to improve campaign optimization, creative testing, reporting, research, and workflow efficiency. • Strong analytical, communication, and stakeholder management skills. • Self-starter with strong ownership, urgency, curiosity, and the ability to operate effectively in a fast-moving environment. • Experience in B2B healthcare, medical device, SaaS, clinical technology, SMB-focused growth, or another trust-sensitive category preferred.

🏖️ Benefits

• Flexible Hours : Projects Complete > Hours Worked • Benefits from Day 1 : Get full access to your comprehensive benefits package made available from your very first day. • Volunteer Days: Make a difference with paid volunteer days during working hours, supporting causes that matter to you. • Professional Development Program : We're big fans of continuous learning, and we invest in your growth with financial support for programs, seminars, conferences, and courses.