Head of Programmatic

Job not on LinkedIn

🔥 14 hours ago

🇨🇦 Canada – Remote

💵 $100k - $130k / year

⏰ Full Time

🔴 Lead

👻 Ghost score 21%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Directive

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Directive is Oneonta NY's best web design and IT company, specializing in technology implementation and management for businesses. They offer a wide range of services including managed IT, outsourcing IT, cybersecurity, cloud hosting, web development, and IT services for nonprofit organizations. With a focus on proactive IT monitoring, cybersecurity training, and managed cloud hosting, Directive is dedicated to keeping systems up and running while maximizing productivity for small and medium organizations. Their services also include computer repair, web design, and compliance with laws like the NY SHIELD Act, providing comprehensive support for businesses' technology needs.

📋 Description

• Own the expansion of Directive Consulting’s programmatic service offerings • Drive the strategic vision of the programmatic department • Develop and execute comprehensive programmatic strategies • Collaborate with cross-functional teams to align programmatic initiatives with business objectives • Establish KPIs and analyze campaign performance • Provide insights and recommendations for optimization and client growth • Manage relationships with programmatic partners, vendors, and platforms • Act as a programmatic thought leader and share industry knowledge • Support programmatic new business pitches, audits, and presentations • Operate virtually from a home office using Zoom and Slack

🎯 Requirements

• 7+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies • 2+ years of demonstrated people management experience • Experience driving programmatic growth across B2B/SaaS clients with budgets over $50k/month • Strong understanding of how programmatic and paid and organic channels work together to surpass client KPIs • Proven track record in programmatic media planning and building measurement frameworks • Recent hands-on expertise building and optimizing campaigns in DSPs • Preference for experience with TTD, Nexxen, and DV360 • ABM experience • Experience supporting programmatic new business pitches, including audits and presentations • Ability to provide clear POVs and programmatic subject matter expertise • Strong cross-collaboration, interpersonal, and communication abilities • Solid analytical ability and exceptional attention to detail • Results-oriented mindset and ability to balance multiple projects • Must have current work authorization and permanently reside in Canada • Reliable internet access and ability to operate a laptop, software platforms, and office productivity tools

🏖️ Benefits

• Bonus eligibility • Medical, dental, and vision plans • Disability and life insurance coverage for you and your family • 100% employer-paid plan for the employee • 50% employer contribution for dependents • Access to certified therapists through Spring Health • Headspace membership • Gympass • Unlimited PTO (2-week minimum) • Paid company holidays • Birthday off • End of Year Recharge, closed December 24–January 1 • Paid parental leave • Traditional and Roth 401(k) with a 3% company match • Annual bonus based on tenure, scaling in total amount over time • Annual Anniversary Trip with peers and executive leadership

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