Campaign Manager

🔥 13 hours ago

🇨🇦 Canada – Remote

💵 $58.6k / year

⏰ Full Time

🟢 Junior

📈 Performance Marketing

👻 Ghost score 0%

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Logo of Enghouse Systems

Enghouse Systems

1001 - 5000 employees

Founded 1984

💼 Consulting

📦 Logistics

🏥 Healthcare

Consulting • Logistics • Healthcare

Enghouse Systems is a publicly traded Canadian software and services company, established in 1984 and listed on the Toronto Stock Exchange under the symbol “ENGH”. The company operates through two core segments, focusing on enterprise-oriented application software. Enghouse Interactive specializes in software designed to enhance the operations of contact centers globally, including solutions for remote workforces. Enghouse Video provides secure, scalable technology for global visual communications. The Asset Management Group, including Enghouse Networks, develops technology solutions targeting digital transformation in communications, media, utilities, and defense sectors, leveraging technologies like 5G, Cloud, IoT, and AI. Additionally, Enghouse Transportation & Public Safety offers software solutions for transit, supply chain, and public safety sectors. The company serves various vertical markets through innovative software and technology solutions.

📋 Description

• Manage and optimize digital marketing programs, including email campaigns, webinars, social media, and online content development • Develop and execute paid advertising and search campaigns using display ads, Google AdWords, remarketing, and retargeting strategies • Lead regional and national trade shows, events, and programs • Implement and support lead and customer nurturing programs • Use data analytics to consolidate metrics, provide reporting to senior management, and guide program optimization • Collaborate with Sales, Business Development, Product Marketing, Customer Support, and other teams to create targeted digital marketing campaigns based on customer profiling • Gather and share competitive insights and recommend counter-strategies • Contribute to other marketing duties as assigned

🎯 Requirements

• Bachelor's degree in marketing, communications, or a related field, or equivalent experience • A minimum of 1-2 years of B2B software marketing experience, preferably in contact center or cloud software industries • Expertise in marketing automation, with Marketo preferred • Strong digital marketing growth experience, including SEO, content marketing, social media, and web analytics • Proven experience with B2B events, Google Analytics, Google AdWords, and Salesforce • Proficiency in project management and collaboration software • Proficiency in Microsoft Office Suite, Adobe Acrobat, PowerPoint, and Google Analytics • Extensive knowledge of WordPress standards and functionality • Excellent verbal and written communication, problem-solving, and decision-making skills

🏖️ Benefits

• 1 year full-time contract • Equal opportunity employer • Accommodation for disabilities during the recruitment and hiring process

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