Senior Manager, Product Marketing, Client Expansion

🔥 14 hours ago

🌐 Canada, United States – Remote

🇨🇦 Canada – Remote 🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Foundant Technologies

WebsiteLinkedInAll Job Openings

51 - 200 employees

🤝 Non-profit

💊 Pharmaceuticals

Non-profit • Pharmaceuticals

Foundant Technologies is a company dedicated to maximizing the impact of the philanthropic community through specialized software solutions. Their offerings include grant management software tailored for nonprofits, foundations, and community foundations. Foundant focuses on providing user-aligned cloud technology and exceptional service to help funders and grantseekers streamline their operations and dedicate more time to their missions.

📋 Description

• Develop compelling positioning and messaging across multiple products and segments • Partner with product teams on go-to-market planning and execution for feature enhancements and new product initiatives • Write and refine external product messaging for Foundant’s website, third-party review platforms, and sales materials • Create sales enablement materials including pitch decks, brochures, tool kits, and comparison charts • Conduct competitor analysis and translate research into messaging and sales enablement • Measure message and positioning performance across the funnel and refine based on conversion and engagement metrics • Own the client demand generation expansion strategy • Define product priorities representing the biggest revenue opportunity with existing clients • Develop narratives encouraging clients to upgrade, expand, or renew Foundant solutions • Write, edit, and execute client communications to increase interest and revenue • Partner with Client Success and Demand Generation on targeted client campaigns • Test expansion messaging and campaign performance and refine based on upgrade, expansion, and renewal results • Partner cross-functionally with stakeholders across the organization • Report to the Senior Director of Product Marketing

🎯 Requirements

• 7+ years in B2B SaaS product marketing, including significant experience in expansion, lifecycle, or demand generation marketing • Track record of success owning GTM strategy and execution for a complex suite of solutions, from internal enablement through external launch • Strong writing and editing skills, with experience producing compelling, benefit-driven messaging • Strong communication and cross-functional partnership with product, sales, client success, and the broader marketing team • Ability to prioritize and manage multiple projects at once while staying focused on high-level strategy • Experience working in a fast-paced environment, ideally within PE-backed SaaS • Strong preference for experience in organizations that have successfully navigated rapid growth and multiple acquisitions

🏖️ Benefits

• Competitive salary and benefits • Tuition reimbursements • Lifestyle reimbursements • Bespoke mindfulness initiatives • Bespoke fitness initiatives • Flexible PTO policy • Professional and personal development opportunities • Internal mobility and career growth opportunities • Autonomy and responsibility • Employee recognition • Workplace accommodations throughout the interview and employment process