Strategist – Marketing/Advertising

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🔥 27 minutes ago

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Funday

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2020

🤝 B2B

📣 Marketing

B2B • Advertising • Marketing

Funday is a full-service branding and advertising agency that specializes in creating innovative and engaging campaigns for a variety of clients. The agency works with brands across diverse sectors, helping them to enhance their identity, manage campaigns, and engage effectively with their target audiences. Funday's portfolio includes notable projects for major brands like Microsoft and museum institutions, showcasing their capability in both digital and traditional marketing platforms.

📋 Description

• Report to the Strategy Director • Provide strategic thinking and guidance to the team • Collaborate with internal teams on quantitative and qualitative research • Monitor social listening and web analytics reports • Synthesize research, uncover insights, and write creative briefings for clients and teams • Research clients, industries, competitors, and markets • Analyze competitive best practices in digital marketing and create benchmarks • Conduct digital ecosystem audits of brands’ online presence and touchpoints • Identify opportunities to enhance clients’ digital presence and online marketing mix • Implement and manage digital strategies across multidisciplinary teams • Recommend, plan, coordinate, and execute research and analysis activities • Synthesize and communicate research results to clients and project teams • Provide insight on clients’ strategic direction • Collaborate on overall strategy development • Define measurement strategies for strategy development and site or program optimization • Demonstrate the value of integrating strategy services into client engagements • Provide thought leadership on requirements gathering, consumer research, insight, site measurement, marketing, and strategic planning

🎯 Requirements

• Minimum 3–5 years of related experience in strategy, brand planning, business analysis, qualitative research, or equivalent • Experience in a marketing/advertising agency is an asset • Experience developing and presenting client proposals and presentations • Ability to communicate complex subject matter verbally and in writing • Experience with qualitative and ethnographic research • Experience driving the creation and implementation of digital design personas • Experience in marketing research and sciences to establish and analyze complex studies • Excellent collaboration skills and a team-player mindset • Strong multitasking and flexibility skills • Commitment to learning • Must live in Canada, be able to work in Canada, and reside in British Columbia, Alberta, or Ontario

🏖️ Benefits

• 100% remote work • Flexibility • Opportunity to make your mark and grow with the company • Inclusive, respectful, kind, equitable, and equal workplace culture • Opportunity to contribute to a positive impact • Collaborative work culture