Head of Marketing – TRUCE AI Video Telematics

Job not on LinkedIn

🕒 September 29

🌽 Illinois – Remote

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⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 12%

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Logo of Global Climate Innovation Coalition

Global Climate Innovation Coalition

51 - 200 employees

Founded 2022

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Global Climate Innovation Coalition is a nonprofit organization striving to promote sustainable development through innovative solutions and practices. The coalition works to translate Sustainable Development Goals (SDG) and carbon neutrality guidelines into actionable initiatives that empower individuals, organizations, and countries globally. By organizing events like the Innovator Challenge and the Learning Summit, GCIC unites regional leaders, private sector innovators, and civil organizations to tackle climate change and support communities affected by climate disasters. The organization also collaborates with the United Nations to achieve these goals, advocating for global solidarity and inclusive green transitions.

📋 Description

• Be accountable for marketing-sourced pipeline and qualified opportunities for the AI video telematics business • Own the development and execution of the marketing and brand-building strategy • Analyze and optimize lead-generation effectiveness using creative, scrappy approaches suited to a startup marketing budget • Plan and coordinate in-person and virtual industry events, including show selection, pre-event outreach, on-site meetings, follow-up and pipeline reporting • Optimize web, social media, AI search / answer-engine optimization, email and other digital marketing initiatives • Run partner marketing, including co-marketing, enablement and joint events with GTM partners • Develop marketing content and campaigns using state-of-the-art AI tools • Oversee market-facing systems, including CRM, marketing automation and website • Participate in the GTM leadership team and work closely with market-facing teams • Oversee marketing contractors and service providers • Report to the Head of Commercial Solutions

🎯 Requirements

• 5–8 years of B2B technology marketing experience • 3+ years owning a pipeline or sourced-revenue number with demonstrable results • Experience managing event marketing as a primary channel • Track record optimizing digital marketing campaigns utilizing state-of-the-art AI tools • Hands-on experience with CRM and marketing automation • Experience with organic and paid social media • Experience with AI search / answer-engine optimization • Experience with inbound web marketing • Comfortable analyzing funnel and campaign data • Able to travel about 30% in event season • Experience from an early or growth-stage startup environment is a strong plus • Experience at a provider of telematics, dash cameras, fleet management software or field service software is a strong plus

🏖️ Benefits

• Competitive base salary • Bonus • Meaningful equity

Apply Now

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