Global Demo Excellence Lead

🕒 July 21

🇨🇦 Canada – Remote

💵 $116.2k - $155k / year

⏰ Full Time

🟠 Senior

👻 Ghost score 13%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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GEOTAB

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2000

📦 Logistics

🏭 Manufacturing

💼 Consulting

Logistics • Manufacturing • Consulting

GEOTAB is a world-renowned provider of commercial telematics, focusing on connecting vehicles to the internet and providing web-based analytics to help organizations manage their fleets. Their platform offers insights into productivity, fleet optimization, sustainability, safety, expandability, and compliance. They cater to various industries, including commercial transportation, logistics, state and local government, and many others, by providing advanced analytics, video-based safety, asset tracking solutions, and telematics devices that collect and analyze vehicle data. GEOTAB's commitment to sustainability is evident in their efforts to reduce CO2 emissions and support fleet electrification.

📋 Description

• Own and define the global demo excellence strategy to support scalable, high-impact customer engagements across Sales and Partner ecosystems. • Design, build, and maintain gold-standard demo environments across key segments and regions, ensuring they are fully configured with relevant features and realistic data. • Partner with Legal, Product, and Engineering to manage a compliant demo data strategy and develop realistic datasets reflecting customer environments. • Develop and maintain a scalable library of demo modules, scripts, narratives, and talk tracks aligned to value-based selling and product messaging. • Structure demo environments to support AI-driven demo assembly and identify opportunities to leverage automation for improved efficiency. • Act as the primary liaison between Sales, Product, Marketing, and Enablement teams to align demo strategy with product roadmaps and go-to-market priorities. • Drive consistent demo execution standards through best practices, structured enablement, and certification programs. • Elevate demo quality and consistency to contribute to improved win rates, product adoption, and overall sales effectiveness.

🎯 Requirements

• 5 - 8 years of experience in sales enablement, demo strategy, product enablement, or related fields. • Bachelors degree in a related field, or an equivalent combination of education and work experience. • Proven experience designing and scaling demo environments, content, and enablement programs within B2B technology or SaaS industries. • Strong technical expertise in SaaS platforms, product ecosystems, and system integrations, including configuration and data setup. • Deep understanding of value-based selling and the ability to translate product capabilities into compelling customer narratives. • Knowledge of data privacy and governance, specifically regarding anonymization and synthetic data approaches for demo environments. • Exceptional stakeholder management skills with the ability to work across Product, Sales, and Marketing teams without direct authority.

🏖️ Benefits

• Flex working arrangements • Home office reimbursement program • Baby bonus & parental leave top up program • Online learning and networking opportunities • Electric vehicle purchase incentive program • Competitive medical and dental benefits • Retirement savings program