Senior Account Manager, Performance Marketing

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MVR Digital

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2016

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

MVR Digital is a full-service performance growth marketing agency that partners with direct-to-consumer and eCommerce brands. They specialize in paid media, creative strategy, email marketing, landing pages/CRO, and data & analytics (including attribution), helping beauty, fashion, wellness, and lifestyle companies scale through measurement-led, outcome-focused campaigns. Built for complexity, the agency emphasizes sustainable systems, high client retention, and data-driven creative to drive DTC growth from launch to scale.

📋 Description

• Own client relationships from strategy to execution for 1 to 3 major accounts • Lead weekly performance calls with founders, CMOs, and marketing directors • Develop cross-channel media strategies across Meta, Google, TikTok, CTV, and email • Make budget allocation recommendations based on attribution analysis and conversion data • Identify real performance problems versus normal variance and proactively bring solutions • Challenge client assumptions when data supports a better approach • Translate attribution data into clear, actionable business insights • Navigate conversations about underperformance, budget reallocation, and flawed test setups • Monitor cross-channel performance and identify optimization opportunities • Connect marketing performance to revenue, CAC payback, and LTV • Coordinate with media buyers to translate strategy into implementation • Partner with the creative team on testing roadmaps and asset development • Manage project timelines across creative production, web development, and campaign launches • Align agency operations with client business direction • Keep multiple priorities moving across distributed teams

🎯 Requirements

• 5+ years managing performance marketing campaigns or client accounts with strategic responsibility • Direct hands-on experience with Google Ads, including Search, Shopping, Performance Max, and Demand Gen • Ability to discuss Google Ads structure, strategy, and diagnostics • Working knowledge of Meta Ads and TikTok Ads sufficient to lead client conversations • Fluency in GA4, Looker Studio, and cross-channel attribution • Ability to critically read reports and identify anomalies • Experience with accounts spending $100K+ monthly, or equivalent budget-management complexity • Agency background strongly preferred, or in-house experience with external partners or executive stakeholders in a strategic capacity • Proven ability to navigate difficult conversations and maintain trust when delivering hard truths • DTC or e-commerce experience required • Premium or luxury vertical experience strongly preferred • Comfortable working in remote, async environments with distributed teams • Ability to explain Google Performance Max structures, asset group logic, audience signals, feed health, and branded contamination • Ability to diagnose common Shopify feed and Merchant Center issues • Understanding of Search, Shopping, Performance Max, and Demand Gen use cases • Ability to critically interpret GA4 and Looker Studio reports, attribution windows, conversion lag, and platform reporting differences • Understanding of MER, blended CAC, and incrementality • Working knowledge of Meta ASC scaling and TikTok Spark Ads

🏖️ Benefits

• Paid time off • Paid holidays • Professional development support • Bonus opportunities tied to client outcomes and ownership behaviors • Fully remote work arrangement