
201 - 500 employees
☁️ SaaS
💳 Fintech
🤝 B2B
💰 Debt Financing on 2022-05
SaaS • Fintech • B2B
Paddle is a comprehensive merchant of record and payment solution specifically designed for SaaS businesses. It provides a complete suite of products and services including billing, subscription management, pricing strategies, tax compliance, fraud protection, and more. Paddle helps software companies manage payments, streamline billing, and enhance customer retention with tools like ProfitWell Metrics and Price Intelligently. By handling sales taxes, fraud liability, and all aspects of the billing process, Paddle enables SaaS businesses to focus on growth without worrying about the complexities of global compliance.
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201 - 500 employees
☁️ SaaS
💳 Fintech
🤝 B2B
💰 Debt Financing on 2022-05
SaaS • Fintech • B2B
Paddle is a comprehensive merchant of record and payment solution specifically designed for SaaS businesses. It provides a complete suite of products and services including billing, subscription management, pricing strategies, tax compliance, fraud protection, and more. Paddle helps software companies manage payments, streamline billing, and enhance customer retention with tools like ProfitWell Metrics and Price Intelligently. By handling sales taxes, fraud liability, and all aspects of the billing process, Paddle enables SaaS businesses to focus on growth without worrying about the complexities of global compliance.
• Own positioning and messaging by developing differentiated positioning for key product areas • Drive go-to-market strategy from discovery to launch and post-launch measurement • Create high-impact sales enablement materials for the commercial team • Conduct qualitative and quantitative research to understand buyer motivations • Contribute to Paddle's broader category positioning and thought leadership strategy • Measure the commercial impact of GTM initiatives using data-driven insights • Mentor and guide junior Product Marketing Managers
• 8+ years in B2B SaaS product marketing, ideally in payments, fintech, or developer/platform tooling • Masterful storyteller capable of distilling complex technical concepts • Commercially sharp with a proven track record of tying GTM strategy to measurable outcomes • Confident cross-functional operator who can align and influence teams • Highly autonomous with structured project management skills • Experienced in running customer research and using insights to inform strategy • Data-fluent and analytically rigorous
• Unlimited holidays • 4 months paid family leave regardless of gender • Annual learning fund • Regular internal and external training
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