Director, Product Marketing

Job not on LinkedIn

🔥 0 minutes ago

🇨🇦 Canada – Remote

💵 $147k - $184k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Procurify

WebsiteLinkedInAll Job Openings

51 - 200 employees

☁️ SaaS

💸 Finance

🤝 B2B

💰 Series B on 2019-06

SaaS • Finance • B2B

Procurify is a company that offers a comprehensive procure-to-pay platform designed to help organizations control spending and automate purchasing and accounts payable processes. The platform enables businesses to streamline procurement workflows, manage expense approvals, and enhance vendor management and contract management processes. By providing real-time analytics and budget management tools, Procurify helps enterprises minimize spend, maximize efficiency, and achieve significant cost savings. The solution also facilitates the adoption of remote procurement practices via its mobile app and integrates with various accounting systems such as QuickBooks, Netsuite, and Microsoft Dynamics 365, among others.

📋 Description

• Own Procurify's positioning strategy and differentiation in the procurement market • Build and maintain the company narrative and messaging architecture • Own the AI and agentic procurement narrative • Own market segmentation and customer research, including win/loss analysis • Analyze product, customer, funnel, and market data to make strategic recommendations • Shape analyst relations strategy and represent Procurify through briefings, press, and webinars • Set execution standards, quality bars, and operating rhythms for Product Marketing • Own portfolio launch strategy and direct-to-customer communications • Report and analyze Product Marketing's contribution to pipeline, adoption, and retention • Build an AI-enabled Product Marketing practice with shared tools and repeatable workflows • Influence roadmap, pricing, packaging, and launch sequencing • Own enablement deliverables including positioning one-pagers, battlecards, playbooks, demo narratives, and objection handling • Train Sales and Customer Success on messaging, use cases, and differentiation • Set standards for competitive intelligence • Coach and develop two Product Marketing Managers • Own the team's structure, culture, operations, quarterly plan, and portfolio coverage

🎯 Requirements

• 10+ years in B2B SaaS marketing • Significant Product Marketing leadership experience and direct people management • Experience owning company-level positioning and messaging for a multi-product or complex SaaS platform • Experience leading go-to-market strategy across a product portfolio, including segmentation, launch strategy, sales enablement, customer communications, and market adoption • Ability to turn customer, competitive, win/loss, and market insight into decisions on positioning, roadmap, pricing, packaging, and business investment • Credibility with senior executives, Sales, Product, Customer Success, customers, and industry analysts • Experience building and coaching a high-performing Product Marketing team • Commercial mindset and ability to measure Product Marketing against pipeline, adoption, retention, and competitive performance • Practical AI fluency, including changing team workflows and building repeatable AI-enabled processes • Exceptional writing and storytelling skills • Up-to-date LinkedIn profile, refreshed upon joining • Must be located in Canada; position is remote within Canada only

🏖️ Benefits

• Flexible working hours • Remote-first organization; work anywhere from within Canada • Flexible time off • Extended health, vision, and dental benefits • Employee Assistance Program (EAP) • Health and wellness spending account • Educational lunch and learns • Competitive stock program / stock options • Generous CIP