Content Marketing Manager

🕒 October 8

🇺🇸 United States – Remote

💵 $100k - $120k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

👻 Ghost score 10%

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SambaSafety

WebsiteLinkedInAll Job Openings

201 - 500 employees

🛡️ Insurance

📦 Logistics

🏥 Healthcare

💰 $16.4M Venture Round on 2014-10

Insurance • Logistics • Healthcare

SambaSafety is a provider of cloud-based driver risk management solutions that help fleets, insurers and platform businesses identify, monitor and reduce driver risk. The company aggregates telematics, motor vehicle records, public records and other driving data into actionable insights, and offers continuous monitoring, online driver training, license verification and analytics through a SaaS platform. Its products focus on improving safety, compliance and underwriting efficiency for commercial fleets, sharing-economy platforms, insurers and employers.

📋 Description

• Own content strategy and planning for specialized fleet and insurance audiences • Plan and draft marketing collateral including blog posts, white papers, guides, checklists, emails, ads, webpages, and webinar content • Interview subject matter experts, partners, and customers to translate technical and regulatory concepts into authoritative content • Build and maintain AI-assisted content workflows with QA and editing processes • Own blog strategy end to end, including planning, drafting, SEO, AEO, and conversion optimization • Drive AEO strategy through structured data/schema, AI-answer-engine formatting, entity and authorship signals, and ongoing testing • Maintain SEO fundamentals including keyword research, on-page optimization, and technical hygiene • Develop email nurtures and re-engagement campaigns • Run structured A/B tests on subject lines, CTAs, and website copy • Report on content performance and connect results to pipeline and business impact • Use performance data to guide future content development

🎯 Requirements

• 4+ years of experience in content marketing, with direct ownership of strategy • Experience writing about insurance, or demonstrated success mastering another niche, technical, or regulated industry • Strong foundational knowledge of SEO best practices • Growing or established expertise in AEO, including structured data, content structure, and entity authority • Direct experience building or operating AI-assisted content workflows at scale • Proven ability to write content that is discoverable in traditional search, rankable against competitors, and citable in AI-generated answers • Excellent proofreading skills and extreme attention to detail • Ability to manage multiple projects and competing priorities independently • Proficient in AP Style, Google Search Console, and Google Analytics • Experience with content management systems; HubSpot preferred • Experience with SEO/AEO tooling such as Ahrefs, SEMrush, or similar • Writing samples or a portfolio link, ideally including technical or complex-subject-matter writing • Must be comfortable working across multiple time zones with geographically dispersed teams

🏖️ Benefits

• Flexible and generous Paid Time Off • Paid Volunteer Days • 401k Employer Match • Generous Healthcare Benefits • Up to 12 weeks paid time off for maternity leave based on tenure • Wellness & Tuition Reimbursement • Flexible Work Arrangements • SambaSafety swag • SambaSafety Events

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