Digital Media Buyer

🕒 October 5

🇺🇸 United States – Remote

💵 $80k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

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Logo of Snipp Interactive

Snipp Interactive

51 - 200 employees

Founded 2007

📣 Marketing

☁️ SaaS

🤖 Artificial Intelligence

Marketing • SaaS • Artificial Intelligence

Snipp Interactive is an AI-powered marketing SaaS company that connects digital spend to verified, offline purchases. Its platform offers receipt processing and real-time purchase validation, digital coupons, promotions and sweepstakes management, loyalty and channel loyalty platforms, digital rebates, and a customer rewards program, plus a Financial Media Network for targeting bank audiences. Snipp emphasizes SKU-level attribution, first-party data capture, fraud protection and compliance (ISO 27001, SOC 2 Type 2), and serves CPG brands, retailers and other enterprise clients to prove ROI across channels.

📋 Description

• Plan and execute paid digital media campaigns across paid social, paid search, display/programmatic, video, and other performance-media placements • Build media plans covering channel mix, audience strategy, budget allocation, flighting, benchmarks, measurement, and optimization cadence • Own campaign setup and trafficking, including targeting, bids, budgets, placements, creative rotation, tracking parameters, conversion events, and pre-launch quality checks • Monitor campaign pacing and performance and optimize toward reach, impressions, CPM, CPC, CTR, CPA, conversion rate, ROAS, and client-specific KPIs • Run structured tests across audiences, creative, placements, bidding approaches, landing experiences, and channel mix • Maintain budgets and forecasts, identify pacing issues, and recommend reallocations • Partner with Analytics and client-facing teams on accurate, actionable reporting tied to campaign objectives • Coordinate asset needs, platform specifications, deadlines, and performance insights with other teams

🎯 Requirements

• 3-5 years of hands-on digital media buying or performance marketing experience • Experience in an agency, marketing-technology, promotions, loyalty, retail-media, or consumer-brand environment preferred • Experience managing meaningful paid-media budgets and optimizing campaigns across multiple digital channels • Proficiency with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and/or programmatic DSPs • Understanding of CPM, CPC, CTR, CPA, conversion rate, frequency, reach, and ROAS • Knowledge of pixels, conversion events, UTMs, attribution windows, tag management, privacy changes, and platform measurement limitations • Strong Excel or spreadsheet skills • Ability to analyze performance data, spot anomalies, and communicate recommendations • Strong written and verbal communication skills • Experience with promotions, loyalty, shopper marketing, retail media, or CPG campaigns is a strong plus • Comfort working with distributed teams and clients across time zones

🏖️ Benefits

• Competitive and comprehensive total rewards package • Remote work arrangement • Schedule flexibility around launches, reporting deadlines, or campaign issues

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