Senior Marketing Strategist

🕒 September 22

🌐 United States, Canada, +1 more countries – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote 🇬🇧 United Kingdom – Remote

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 19%

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Stitch

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Stitch is a specialized consultancy for marketing teams that utilize Braze, a leading customer engagement platform. The company provides comprehensive support in implementing, migrating, and optimizing marketing strategies using Braze, acting as an integral extension of clients' teams. Stitch prides itself on deep expertise in the martech landscape and collaborates with marketers to enhance their customer engagement programs, unlocking the potential for creative and data-driven marketing initiatives. As a trusted partner, Stitch focuses on helping businesses harness the full potential of Braze for transformative customer interactions.

📋 Description

• Partner with Solution Consultants to audit clients’ existing martech environments, including capability gaps, integration health, technology debt, and platform utilization. • Develop multi-year martech roadmaps aligned with business goals and customer experience priorities. • Prepare martech adoption and activation roadmaps. • Produce impact valuations and quantitative estimates of business impact. • Build use-case prioritization frameworks using quantitative scoring models. • Partner with technology vendors including Braze, Segment, and Databricks. • Lead sessions explaining transformation of martech investments from SaaS to a consumption model. • Lead end-to-end journey mapping and define personas, moments of truth, touchpoints, and data signals. • Design trigger-based, always-on, and lifecycle journeys across email, SMS, push, and in-app channels. • Develop journey governance frameworks, testing roadmaps, and maturity assessments. • Design marketing analytics and KPI architectures, experimentation frameworks, and performance narratives. • Develop audience segmentation, lifecycle stage definitions, and personalization frameworks using first-party, behavioral, CDP, and CRM data. • Synthesize performance data from Braze, Salesforce Marketing Cloud, and Adobe Experience Platform into strategic recommendations. • Build and present executive-ready business cases, ROI models, value realization roadmaps, and strategic narratives. • Advise VP and C-level stakeholders and identify additional Stitch capabilities for client needs. • Participate in QBRs and EBRs. • Contribute reusable frameworks, assessment tools, and workshop guides to Stitch’s internal methodology. • Author or contribute to thought leadership through LinkedIn, webinars, and Braze Events. • Manage time to meet billable targets of 36+ hours per week. • Travel up to 20% for client meetings, workshops, and onsite engagements. • Mentor Marketing Strategists and provide peer feedback.

🎯 Requirements

• Deep fluency in CRM roadmap development, customer journey mapping methodologies, lifecycle marketing, and omnichannel orchestration. • Hands-on familiarity with two or more enterprise martech platforms—Braze, Segment, Salesforce Marketing Cloud, Adobe Experience Platform, Tealium, or equivalent. • Independently builds analysis from dashboards, reports, and experiment results; makes recommendations without guidance. • Understanding of how composability impacts Braze activations. • Strong analytical foundation; comfortable working with large datasets, building performance models, and deriving strategy from data. • Experience designing experimentation frameworks tied to business outcomes. • Exceptional storytelling and stakeholder communication skills, from individual contributors to executives. • Strong executive presence, sound judgment, composure under pressure, and polished professional presentation on camera. • Specialized strategic experience in a relevant category, such as loyalty strategy, data strategy, QSR, Retail, or Media & Communications. • Experience with BI and analytics platforms, experimentation and research tools, ClickUp, Slack, Google Suite, Braze, Segment, and Databricks. • 7+ years of experience in data-driven marketing strategy, CRM, martech consulting, or digital transformation roles. • Track record building and presenting multi-year roadmaps to senior stakeholders. • Experience facilitating executive discovery workshops, business prioritization sessions, and strategic planning engagements. • Client-facing experience within an agency or consultancy required. • Must be eligible to work in the United States, Canada, or United Kingdom without visa sponsorship.

🏖️ Benefits

• Flexible PTO policy • Paid Sick Time • Medical, dental, vision, and life insurance • Monthly tech stipend • Paid parental leave • Paid bereavement leave • Mental well-being support • In-person onboarding experience during your first week at our HQ in Indianapolis, Indiana