Senior Analyst, E-Commerce

🕒 October 21

⏰ Full Time

🟠 Senior

🛍️ E-commerce

Where this job comes from

Posted on Trulieve's careers page ↗Trulieve's careers page, not through a job board

First seen by Remote Rocketship October 21

Still open on Trulieve's site. Checked 3 hours ago.

Apply Now
Logo of Trulieve

Trulieve

5001 - 10000 employees

Founded 2016

🏥 Healthcare

🍽️ Food & Beverage

⚕️ Healthcare Insurance

Healthcare • Food & Beverage • Healthcare Insurance

Trulieve is a fast expanding cannabis organization dedicated to helping patients regain their quality of life through medicinal and recreational marijuana. The company prides itself on diversity, social responsibility, and innovation within the cannabis industry, and offers various career opportunities across corporate, production, and retail sectors.

📋 Description

• Own analytics and reporting for trulieve.com and the Trulieve mobile app, including dashboards, KPI frameworks, and scheduled performance reports • Map and analyze the customer journey from discovery and product browse through cart, pickup or delivery order, and repeat purchase to quantify drop-off and revenue impact • Identify conversion friction and growth opportunities • Develop test hypotheses, support A/B and multivariate test design, and measure and report results • Report on the performance of campaigns, promotions, product launches, and Trulieve Rewards against baselines, by market and channel • Analyze product, category, onsite search, and traffic source performance to inform merchandising, content, and marketing calendar priorities • Partner with Customer Data & Analytics, CRM, Digital Experience, and IT to maintain tagging, data quality, and governance • Present insights to leadership • Report to the Director, eCommerce Marketing

🎯 Requirements

• Minimum 4-5 years of experience in eCommerce, digital, web, or product analytics • Proficiency with web analytics platforms (GA4 or Adobe Analytics), SQL, and advanced Excel • Experience building dashboards and reports in Power BI, Tableau, or a similar tool • Working knowledge of experimentation methods (A/B and multivariate testing) and funnel and clickstream analysis • Strong analytical skills and the ability to explain data and recommendations clearly to non-technical partners • Detail-oriented with excellent problem-solving skills • Effective communication, collaboration, and organizational skills • Ability to work in a fast-paced and dynamic work environment • Flexibility of hours – some nights and weekends required • East Coast required • Bachelor's degree in Analytics, Marketing, Business, Statistics, Economics, or a related field (or equivalent experience) preferred • Experience with Snowflake, customer data platforms, tag management (GTM), and mobile app analytics preferred • Experience in retail, CPG, healthcare, or other highly regulated industries; familiarity with loyalty or rewards program data preferred

🏖️ Benefits

• A comprehensive benefits package including paid time off

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