Aethos Hotels
51 - 200 employees
Aethos has been founded on the belief that traveling and hospitality should be
Part-Time Head of Social Media and Influencer Marketing
Job not on LinkedIn
🔥 0 minutes ago
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Aethos Hotels
51 - 200 employees
Aethos has been founded on the belief that traveling and hospitality should be
📋 Description
• Oversee social media performance, governance, and influencer marketing across the Aethos portfolio • Ensure all hotel, club, and outlet accounts remain active, aligned with brand standards, and consistent in quality and execution • Provide strategic direction, quality control, performance monitoring, and approval where required • Manage community engagement across brand channels, responding to comments, messages, and audience interactions • Drive follower growth, engagement, reach, and audience development across brand-owned channels • Maintain content calendars and publishing schedules for brand accounts • Oversee social media activity across all Aethos hotels, clubs, and F&B outlets • Monitor content quality, brand alignment, visual standards, and messaging across the portfolio • Develop and maintain social media frameworks, guidelines, and best practices for local teams • Provide ongoing coaching and support to local marketing teams • Own influencer marketing strategy across the portfolio, ensuring all partnerships align with brand objectives, audience targets, and commercial priorities • Monitor influencer performance and evaluate campaign effectiveness, providing recommendations to optimise future collaborations
🎯 Requirements
• 4–6+ years of experience in social media marketing, digital marketing, or content marketing • Proven experience managing brand social media channels • Strong understanding of Instagram, LinkedIn, and emerging social platforms • Experience overseeing multi-brand or multi-location social media ecosystems is highly desirable • Experience managing influencer partnerships and creator collaborations • Excellent English copywriting skills, with the ability to write engaging social content and adapt tone of voice across channels • Strong community management and audience engagement skills • Strong organisational and stakeholder management abilities • Experience analysing social media performance and translating insights into actionable recommendations • Ability to balance strategic thinking with hands-on execution in a fast-paced environment • Experience within hospitality, lifestyle, travel, or luxury brands is considered a plus
🏖️ Benefits
• Extraordinary places, passionate people, and shared learning experiences • Conscious choice towards sustainability and well-being • Freedom from the stresses and anxieties of modern life • Personal impact on the community and company
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