Agência F2F
51 - 200 employees
Founded 2013
🤖 Artificial Intelligence
📱 Media
🤝 B2B
Artificial Intelligence • Media • B2B
Agência F2F is an integrated marketing agency specializing in AI-driven marketing and communications. With more than 12 years in the market, they deliver 360º campaigns, strategic planning, audiovisual production and creative concepts that incorporate artificial intelligence and data-driven workflows to boost brand performance. They work with corporate clients across sectors, emphasizing measurable results, media strategy, social content and AI-enabled production processes.
Copywriter T4CF
Job not on LinkedIn
🔥 5 minutes ago
🗣️🇧🇷🇵🇹 Portuguese Required
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Agência F2F
51 - 200 employees
Founded 2013
🤖 Artificial Intelligence
📱 Media
🤝 B2B
Artificial Intelligence • Media • B2B
Agência F2F is an integrated marketing agency specializing in AI-driven marketing and communications. With more than 12 years in the market, they deliver 360º campaigns, strategic planning, audiovisual production and creative concepts that incorporate artificial intelligence and data-driven workflows to boost brand performance. They work with corporate clients across sectors, emphasizing measurable results, media strategy, social content and AI-enabled production processes.
📋 Description
• Active participation in developing advertising campaigns, from the creative concept to executing copy across multiple formats. • Creation of copy for organic social (reel scripts, carousels, static posts, stories) with a strong command of each format's conventions. • Writing CRM assets (emails, push notifications, WhatsApp messages, app banners) with a focus on hierarchy, performance, and the relationship journey. • Developing copy for promotional and seasonal campaigns, maintaining consistency across channels (KV, social, CRM, paid media). • On-site production support when needed — including shoots in São Paulo’s North Zone — with a brief in hand and the ability to make decisions in the field. • Multidisciplinary collaboration working directly with art direction, planning, media, and account teams. • Working with creative thinking connected to strategy, considering the client's broader context, objectives, and business challenges.
🎯 Requirements
• Prior experience at an advertising or marketing agency, with real-world agency routine experience and work on multiple concurrent projects. • Portfolio required, with cases that demonstrate writing decision-making (not just visually appealing work) — preferably involving retail, FMCG, shopping malls, fintech, or consumer services. • Fluency in social-first writing: mastery of Instagram, TikTok and equivalent formats, with a feel for pop culture and editorial pacing. • Experience in CRM writing: knowledge of assets (email, push, WhatsApp, app banner), journey mechanics (welcome, birthday, reactivation), and discipline in hierarchy (offer + condition + CTA + restriction). • Regular use of AI tools for text and brainstorming (ChatGPT, Claude, Gemini, Perplexity, or similar), with a personal prompt and review process. • Mastery of promotional copy: offers, mechanics, seasonal dates, and regulations — without losing brand tone. • Strong command of the Portuguese language: grammar, rhythm, concision. Knows when to break rules and when not to. • Ability to propose language solutions aligned with client positioning and strategy. • Clarity of concept and the ability to unfold a big idea into copy for different channels, formats, and objectives while maintaining a consistent voice. • Ability to translate briefs into creative solutions and work autonomously. • Skill in defending writing choices with technical and strategic arguments. • Constant, collaborative interaction with other agency areas. • Maturity to receive, filter, and apply agency and client feedback. • Autonomy and the ability to manage projects end-to-end without micro-management. • Fluent or advanced English.
🏖️ Benefits
• Autonomy in how you execute your work. • Hybrid opportunity — São Paulo/SP. • We provide the "Trilha de Conhecimento InquietaMENTE" (InquietaMENTE Knowledge Track) free for your professional development. • Partnership with Conexa: an online mental health and wellbeing platform (2 monthly sessions with psychologists and 2 with nutritionists provided free). • Partnership with Wellhub (Gympass) to support your physical health. • 23 paid working days of recess per year, scheduled throughout the year.
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