Traffic Manager/Analyst (Mid/Senior)

Job not on LinkedIn

18 hours ago

Apply Now

Receive Emails with Similar Jobs

Agência Tupiniquim

WebsiteLinkedInAll Job Openings

B2B • eCommerce • Marketing

Agência Tupiniquim is a digital marketing agency that helps businesses achieve real results and reach new customers through effective online strategies. With over 10 years of experience, the agency offers a wide range of services including inbound marketing, SEO consulting, WordPress website development, branding, content marketing, and performance management. Their goal is to enhance brand visibility, generate leads, and improve sales for clients through tailored digital marketing solutions.

11 - 50 employees

Founded 2009

🤝 B2B

🛍️ eCommerce

📋 Description

• Planning, creation, and management of Google Ads, Facebook Ads, and LinkedIn Ads campaigns; • Monitoring and analyzing performance and managing ad budget control in Google Ads; • Developing, optimizing, and daily monitoring of Google Ads campaigns; • Monitoring the entire funnel, ROAS, CPC, and campaign conversions; • Optimizing campaigns to ensure ROI and meet client-required conversions; • Creating and presenting periodic reports; • Controlling campaign budgets and investments; • Analyzing results, highlighting improvements already implemented and those still to be addressed; • Creating URL tracking tags for campaigns; • Writing ad copy; • Leading the team, providing guidance and constructive feedback; • Leading processes by assigning tasks, monitoring progress, and being accountable for results; • Communicating with clients and resolving requests and issues; • Overseeing project direction, internal communications, and client relationships; • Overseeing the traffic team to ensure quality and adherence to deadlines; • Providing regular feedback and ongoing training for the paid-traffic team; • Developing and implementing process improvement strategies within the paid-traffic team; • Actively participating in hiring and onboarding of new team members; • Leading team meetings to align objectives, goals, and update the status of ongoing projects.

🎯 Requirements

• Bachelor's degree in Marketing or STEM-related fields; • Proficiency with ad platforms (search and display networks); • Advanced knowledge of Google Analytics for reporting; • Clear verbal and written communication skills; • Google Ads certifications at all required levels via Google Academy for Ads (Google); • 4+ years of experience; • Knowledge of tracking (UTMs) for measuring results; • Advanced Excel for spreadsheets and reporting; • Digital Marketing certifications such as HubSpot and Rock Content; • Experience with programmatic media and 360° marketing; • Experience running ads on various platforms such as Twitter, Yahoo, and others; • Knowledge of Data Studio (Looker Studio) or Power BI; • Intermediate English.

🏖️ Benefits

• Meal allowance / meal voucher • Home office allowance • Totalpass • Mediquo (telemedicine) • Birthday day off • SESC • SENAC • Gift voucher based on length of service • Partnerships with English tutors and language schools for discounts • Courses for professional development